Description
Location: International HQ - Hoofddorp (Hybrid, 2 office days per week)
About the Company
A global leader in logistics and e-commerce solutions, our company is dedicated to delivering innovative and data-driven marketing strategies. The Global Customer Engagement Marketing team focuses on creating personalized, impactful customer interactions that drive business success across international markets.
About the Role
As a Senior Advertising Technology Specialist, you will play a key role in developing and optimizing the digital advertising technology infrastructure. Working closely with internal teams and external partners, you will ensure seamless integration, tracking, and compliance across various digital advertising platforms.
Key Responsibilities
Required Skills & Qualifications
Darwin Recruitment is acting as an Employment Business in relation to this vacancy.
About the Company
A global leader in logistics and e-commerce solutions, our company is dedicated to delivering innovative and data-driven marketing strategies. The Global Customer Engagement Marketing team focuses on creating personalized, impactful customer interactions that drive business success across international markets.
About the Role
As a Senior Advertising Technology Specialist, you will play a key role in developing and optimizing the digital advertising technology infrastructure. Working closely with internal teams and external partners, you will ensure seamless integration, tracking, and compliance across various digital advertising platforms.
Key Responsibilities
- Design and implement a standardized advertising technology framework for global and regional teams.
- Integrate and manage key advertising platforms, including DSPs, CDPs, DMPs, CRM, and measurement tools.
- Collaborate with IT, Analytics, and Media teams to align ad technology with business objectives.
- Work with external vendors to implement best-in-class advertising technology solutions.
- Ensure compliance with data privacy regulations (e.g., GDPR, CCPA) in advertising operations.
Required Skills & Qualifications
- 5+ years of experience in digital marketing technology or advertising technology.
- Strong expertise in ad tech infrastructure, tag management, and tracking technologies.
- Experience with platforms like Google Marketing Platform (DV360, CM360, SA360), Meta Ads, and LinkedIn Ads.
- Ability to translate complex technical concepts into clear, business-focused insights.
- Experience with server-side tracking implementations and data governance frameworks.
Darwin Recruitment is acting as an Employment Business in relation to this vacancy.