Keywords
Skills
Marketing (Marketing Communication, PR, Online Marketing)
Communication Strategy, Positioning, Marketing Planning
Sales, Channel Development, Channel Marketing, Channel Management
Project Management
CRM Management, Lead Management, Campaign Management, Direct Marketing
Online Marketing / eMarketing, SEO/SEM, Concept Intranet/Extranet (structure, content)
PR, Success Stories, Newsletter, Translations and Lecturer
Customer Magazine, Employer Magazine (Development, Project Management, Chief Editor)
Social Media Development and Realization
Event Management (Trade Fair, Roadshow, Kick-Off, User Group Meetings, Partner Events)
Concept Business Plan
Budget Planning and Budget Responsibility
Branding, Corporate Design, Corporate Identity
Media Planning
Business Development (new customers, direct and indirect sales, new business opportunities)
Communication Strategy, Positioning, Marketing Planning
Sales, Channel Development, Channel Marketing, Channel Management
Project Management
CRM Management, Lead Management, Campaign Management, Direct Marketing
Online Marketing / eMarketing, SEO/SEM, Concept Intranet/Extranet (structure, content)
PR, Success Stories, Newsletter, Translations and Lecturer
Customer Magazine, Employer Magazine (Development, Project Management, Chief Editor)
Social Media Development and Realization
Event Management (Trade Fair, Roadshow, Kick-Off, User Group Meetings, Partner Events)
Concept Business Plan
Budget Planning and Budget Responsibility
Branding, Corporate Design, Corporate Identity
Media Planning
Business Development (new customers, direct and indirect sales, new business opportunities)
Project history
Range of Tasks as Interim Manager
Sales/Marketing Interim:
- Sales Manager, Marketing Manager, Channel Manager
- Strategic Marketing and Sales Planning (e.g. Channel Coverage, Partner Mapping)
- Operational execution of classical Marketing disciplines: MarCom, Channel Marketing, Event Management, PR, sales promotion, Online Marketing etc.
- Budget Management, Marketing Planning, Interaction with agencies and service suppliers,
personnel management
- Development and implementation of sales promotions and sales channels (VAD,
ISV Partner Program)
- CRM Management, Campaign Management, Direct Marketing
- Business Development (new customers, direct and indirect sales, new business opportunities)
Marketing/Interim:
- Marketing Manager (national and international enterprises)
- Operational execution of classical Marketing disciplines: MarCom, Channel Marketing, Event Management, PR, sales promotion, Online Marketing etc.
- Budget Management, Marketing Planning, Interaction with agencies and service suppliers,
personnel management
- Revision of the event planning, concept and implementation of new event formats
- Communication strategy, Positioning, Marketing planning
- Concept Intranet/Extranet (structure, content)
PR/Communication:
- PR, Success Stories, professional articles, Newsletter, translations, lecturer
- Customer Magazine, Employer Magazine (Development, Project Management, Chief Editor)
- Social Media Development and implementation
- Translations
Coaching:
- Job Description, Product Management, Marketing and Communication
- Training-on-the-job. Active Coaching Product Manager, PR, Communication, Marketing, Sales
Industry Focus:
- IT Software
- Industrial Goods
- Engineering
- Services
- Trade
Sales/Marketing Interim:
- Sales Manager, Marketing Manager, Channel Manager
- Strategic Marketing and Sales Planning (e.g. Channel Coverage, Partner Mapping)
- Operational execution of classical Marketing disciplines: MarCom, Channel Marketing, Event Management, PR, sales promotion, Online Marketing etc.
- Budget Management, Marketing Planning, Interaction with agencies and service suppliers,
personnel management
- Development and implementation of sales promotions and sales channels (VAD,
ISV Partner Program)
- CRM Management, Campaign Management, Direct Marketing
- Business Development (new customers, direct and indirect sales, new business opportunities)
Marketing/Interim:
- Marketing Manager (national and international enterprises)
- Operational execution of classical Marketing disciplines: MarCom, Channel Marketing, Event Management, PR, sales promotion, Online Marketing etc.
- Budget Management, Marketing Planning, Interaction with agencies and service suppliers,
personnel management
- Revision of the event planning, concept and implementation of new event formats
- Communication strategy, Positioning, Marketing planning
- Concept Intranet/Extranet (structure, content)
PR/Communication:
- PR, Success Stories, professional articles, Newsletter, translations, lecturer
- Customer Magazine, Employer Magazine (Development, Project Management, Chief Editor)
- Social Media Development and implementation
- Translations
Coaching:
- Job Description, Product Management, Marketing and Communication
- Training-on-the-job. Active Coaching Product Manager, PR, Communication, Marketing, Sales
Industry Focus:
- IT Software
- Industrial Goods
- Engineering
- Services
- Trade
Local Availability
Only available in these countries:
Germany, Austria und Switzerland
remote and on-site
