Marketing Consultant (3rd Parties and Content)

Job type:
Manning GmbH
flag_no China
project ID:

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Marketing Consultant (3rd Parties and Content)

We are currently recruiting for our client, a prestigious telecommunications company, to join their project in China.

Position Title: Marketing Consultant (3rd Parties and Content)
Position Type: Contract
Start Date: asap
Duration: 12 months initially
Location: Shenzhen, China
Contact: Minghui Han | +49 (0)

- Design and manage high-level MBB Key Messages and branding agenda for whole year's events and promotion based on target audience requirements and industry trends.
- Build partnership with industry 3rd parties including analysts, organization.
- Influence 3rd party to promote wireless & MBB trends and topics.
- Work with 3rd party organizers like GSMA, Informa for long-term content and topic design.
- Design branding value and KPI evaluation system.
- Act as MC and moderator to lead topic discussion
- Global travel 30-50%

Qualifications/Skills Required:
- 10-15 years in the telecommunication business including 5-8 years in marketing and branding management experience
- Good track record of success in building brands based on customer insights.
- Have led and managed brand building campaigns in B2B area.
- Experience in branding or marketing area in ICT industry, have deep understanding on developing new market by customer interactive communication planning, annual brand planning and good skill at communication & presentation materials design and writing.
- Existing relationship with any 3rd party partners is definitely a plus, like GSMA, industry analysts, etc.
Fluency in English, Mandarin skill is preferred to have but not a must

Please submit your CV to: sales(at)manningglobal com
Quoting reference: MGMH_MC3rdpt-7502
Or call Ming on: +49 (0)