Description
WEU Consumer Insights ManagerOur client, a global leading telecommunication company are recruiting for a WEU Consumer Insights Manager to join their business in the United Kingdom.
Position Title: WEU Consumer Insights Manager
Position Type: Contract
Start Date: December 2017
Duration: 3 months rolling
Location: United Kingdom
Contact: Kresimir Zebic |
Responsibilities:
- Collaborate with stakeholders in WEU (Western Europe) regional and in-country marketing teams (Product, Marketing, Campaign, Creative, Social, PR, and Digital) to identify insights needs, plan appropriate solutions and deliver actionable inputs. Both strategic and tactical
- Find, collate and evaluate relevant information and data from across the client's organisation, the technology market / competitors and the retail landscape to support the development of marketing and product strategy, the development of successful campaigns and the evaluation of marketing performance
- Design, execute, analyse, and present primary and secondary market research projects (Qualitative, Quantitative, offline, online, ad hoc, longitudinal, co-creation, workshops etc.)
- Manage procurement processes. Able to secure resources, align priorities and achieve consensus
- Manage relationships with agencies and partners. Able to drive best performance out of suppliers while keeping projects within budget and on time
Qualifications:
- 8+ years of experience in data analytics and market research, preferably in Consumer Electronics, Telecoms, FMCG, Software/Internet, or analytical consulting firms
- Hands-on experience in a wide variety of qual and quant methodologies
- Track record of extracting key insights and translating them into workable recommendations
- Strong analytical skills – able to synthesize, identify a coherent narrative and communicate clear findings from multiple, sometimes incomplete, data sources
- Strong interpersonal skills, able to navigate complex organization structures and influence and lead without formal / official authority
- Excellent written and verbal communication skills. Able to tailor message to audience
- Attention to detail, yet able to see the big picture at all times
- Able to thrive in high pressure work environments with grace, calm and confidence
- Commercial and results-oriented mindset
- Experience in paid media analytics (eg Google, Nielsen), web analytics (e.g., GA, Adobe, GWI), social listening (e.g. Radian6, Crimson Hexagon, Netbase, Synthesio, Brandwatch)
- Familiar with structured and unstructured databases and querying tools
- Familiar with analysis packages (eg R, Python, SAS, SPSS)
- Familiar with visualisation packages, eg Tableau, Qlikview, Power BI
- MA / Msc or higher degree in related field is preferred
For more details contact: sales(at)manningglobal com
Quoting reference: MGKZ/8689
Or call Kresimir on: