Description
Digital Marketing Manager
Full time Permanent
WFH/London
12 month contract inside IR35 via umbrella up to £425 per day pay
Job Advert Summary:
My client are one of the top ten global IT services providers, headquartered in Tokyo, with business operations in over 40 countries. They do amazing things for their end clients and they love working with them. As a professional services firm their client stories, knowledge and know-how are important assets that enable them to meet and exceed end clients expectations with their delivery excellence. They want to ensure that their brand, values and success stories are always top of mind and best positioned in the UK market and the Digital Marketing Manager will be the champion to make this happen.
The role of the Digital Marketing Manager is to be responsible for the company's digital brand awareness and reputation, driving best-in-class engagement from our clients, partners, prospects, potential recruits and their staff.
What you'll be doing:
- Managing company's social media - mainly LinkedIn
- Managing company's press release distribution
- Managing and updating the corporate website
- Organising the company's blogging calendar and managing the content creation and publishing
- Be responsible for the creation of brand digital marketing content and assets
- Working with a number of external digital agencies
- Liaising with a variety of internal stakeholders
- Creating monthly digital marketing reports
- Managing company's SEO and PPC
- Using Marketing Automation tool to track customer scoring
- Reporting to the Head of Digital Marketing
What you'll need:
- 8-10yrs experience in B2B digital marketing
- Excellent written English
- Proven experience working with external agencies
- Previous experience managing B2B LinkedIn accounts, creating social calendars and approving posts on a weekly basis
- Basic experience working with CMS (ideally sitecore)
- Basic SEO knowledge
- Basic Paid search and PPC understanding
- Commitment to KPIs, results-driven
- Good reporting skills
- Experience running or monitoring digital B2B campaigns
- Hands-on attitude, used to taking responsibility and be self-driven
- Experience with Pardot and/or other Marketing automation platforms
- Experience with press release creation and working with PR agencies
- Background in tech and/or innovation good to have
- Basic HTML knowledge good to have
- Experience working in a global business environment good to have
Where you'll be:
Their employees' safety is priority, so currently you will be working from the comfort of your own home most of the time. In the future when you can spend time in some of their offices, in Oxford Circus, Bank or Epworth House. As a result, you will be able to enjoy London's vibrant dynamics!