Description
Platform Buying Manager- London- 12 Months- £28-£33 ph PAYE
A global technology company are looking for an experienced Platform Buying Manager to join their team on an initial 12 month assignment. The successful candidate will serve as a thought leader in the implementation of marketing initiatives, diligently applying and improving upon best practices for media strategy, creative and measurement to deliver meaningful impact for the brand and products.
Responsibilities:
- Partner closely with internal stakeholders such as Communications Planning, Social Marketing, Decision Science, and Creative
- This role will involve both innovation and implementation skillsets. Tactical and campaign execution expertise will be valued greatly. The ability to use insights to drive decisions
- Measure performance and outcomes of messages in market and tracking communications performance to inform future decisions and investments. Help shape and drive learning agendas in conjunction with data science and research and insights
- Partners with agencies to ensure successful execution of campaigns.
- Identify testing opportunities and develop testing roadmaps for Social Marketing efforts
- Leverage large and abstract datasets to identify scalable drivers of impact for the business
- Own resolution of technical challenges, by collaborating with internal product/engineering teams
- Project manage complex work streams and initiatives across marketing objectives
- Streamline processes and build scalable solutions to support a number of campaigns across Brand and Product consumer marketing
- Continue to build the team's identity and establish working relationships with the Brand and Product Marketing team
Skills/Experience:
- BA/BS degree
- 5+ years experience in digital media, 2+ years experience in paid social
- Experience with Facebook Ads Manager and other digital advertising platforms, having crafted media solutions that drive positive outcomes
- Experience creating, implementing and measuring a comprehensive strategy leveraging the Facebook advertising products
- Digital advertising experience, specifically in ad operations, trafficking, demand management and/or data analytics
- Experience building relationships with cross-functional groups and influencing outcomes across multiple levels of management, teams and disciplines
- Experience with A/B testing and marketing effectiveness measurement methodologies and technologies
- Experience with direct response and brand marketing, data and technology solutions, advertising technology, and/or advertising partnerships
- Strong communication, organization and project management experience
- Microsoft Excel experience (eg pivot tables, advanced formulas, macros)
Huntress Search Ltd acts as a Recruitment Agency in relation to all Permanent roles and as a Recruitment Business in relation to all Temporary roles.
PLEASE NOTE: We can only consider applications from candidates who have the right to work in the UK.