Description
This is a fantastic opportunity for an Insight Analyst to demonstrate their advanced data mining and analysis skills. You will be supporting the University's marketing campaigns and strategic decision making.You will use your analytical skills to develop and deliver actionable insights, performance reports and scorecards and drive short and long term improvements for market optimisation.
Key responsibilities:
- Support with pricing and portfolio analysis
- Analyse product, demographic, market, customer, campaign, and website data to identify future trends, opportunities and risks that will assist the marketing team in optimising future marketing and course development activity.
- Devise, monitor and evaluate audience segmentation models in support of the above.
Required experience:
- Advanced skills in Excel (pivot tables, VBA) and working knowledge of SPSS/SAS
- Working and applied working knowledge of the Data Protection Act 1998 and the Privacy and Electronic Communications Regulations 2003.
If this position is of interest to you then please send an updated CV.
To find out more about Real please visit www.realstaffing.com
Real Staffing, a trading division of SThree Partnership LLP | Registered office | 1st Floor, 75 King William Street, London, EC4N 7BE, United Kingdom | Partnership Number | OC387148 England and Wales