Description
Social Media Marketing Manager - Implementation - DigitalPTS' client a UK banking organisation are looking for a Social Media Marketing Manager to join them to implement the social media strategy for the bank, working alongside multiple internal stakeholders.
The role requires:
. Implementation of all aspects of the Social media strategy, working with internal stakeholders & external agency partners
. To own & get approval for the weekly content plans supporting the social media strategy
. Influence & align with our co-creation and digital community plans
. Ensure that for all social media marketing activity, there is detailed consideration of the distribution strategy to drive commercial value from the activity
. Ensure that all insights & trends from Social media are communicated widely across the business & acted on, with feedback to customers where appropriate
. Be a subject matter expert in the business, helping wider stakeholders understand the role of social media & best in class benchmarks that we set for ourselves
. Be a respected member of the Digital marketing team and influence broader digital marketing considerations and the wider social media considerations across the business
. To set targets for social media engagement, ensure all social media marketing activity is measured and KPIs are met
. Ensure all social media marketing is compliant, clear fair & not misleading
. Ensure that all social media activity is aligned with PR teams
. Ensure that social media activity is aligned with digital community activity & the social response team are clear of all activity & inbound implications from it
This is a contract position in Edinburgh which initially runs until March 2017. If your skills match the above requirements please get in touch ASAP.
PTS is an Equal Opportunities employer and applicants are selected solely on the basis of their relevant aptitudes, skills and abilities. No applicant shall receive less favourable treatment on the grounds of sex, marital status, civil partnership status, trans-gender status, pregnancy, maternity, colour race, nationality, ethnic origin, religion, belief, sexual orientation, disability, age. This is not an exclusive list.