Description
Collaborate with the Product Manager, Digital Service Manager, Business Analysts and User Researchers to define the messages that the new services should convey.
Take complex language and processes and make them simple to understand.
Develop content in such a way that it will encourage people who rarely go online to use it.
Build relationships and work effectively within an agile delivery model with colleagues and external providers, for example user researchers and business analysts.
Communicate credibly with a wide range of digital delivery disciplines and talent both internally and externally.
Leads on all aspects of Content Design.
Tasks include:
o Research of subject
o Discussion with stakeholders and experts
o Initial drafts of content to fit with UX design
o Collaborating with user-researchers to test customer understanding
o Iterating content
Skills:
Excellent communication and interpersonal skills
Experience of writing for the web, with proven ability of creating content that is accessible and usable
Experience of user-centred design
Proven experience in using metrics and user feedback to define/refine content
Experience in choosing the best format for displaying information to the user