Description
Web Content Manager - Reading - 1 year contract £
Exciting Web Content Manager job with an award winning team for a global technology company. You will be putting your passion for digital marketing to good use by managing websites and checking that content is loaded correctly. You will be optimising sites using SEO data and 3rd party data to improve ranking. Undertaking innovative campaigns using ground breaking technology you'll be ensuring that content is featured in a timely manner and connected with other channels and that it is connected with other channels and displayed in order to maximise engagement. Monitoring content and site performance data to understand usage and onsite customer journeys to gain actionable insights driving ongoing improvements.
You will need good SEO knowledge and an understanding of AB/MVT testing and customer journey optimisation. Familiarity with SEO measurement tools and experience with web analytics and testing tools (eg WebTrends, Omniture, Google Analytics, ATLAS etc.)