Description
The junior Analyst will work in the digital activation business team shaping, influencing and optimising customer journeys and experiences, working with key stakeholders including global media agencies and web teams to support and promote the company's digital brand.
Role & Responsibilities
- Be the regional expert for delivering a consistent approach to tagging and tracking of media campaigns.
- Ensure media data is following standardized naming conventions in ad server and platforms (ie DS, Facebook, Twitter, LinkedIn, DBM, etc.).
- QA the trafficking and activation executed by the media agency to ensure that it meets expectations.
- Audit data accuracy (eg spend, primary KPIs, etc.) between primary dashboards (ie Global Media Dashboard, Marketing Engagement Dashboard).
- Troubleshoot data discrepancies (historical & future) and propose short-term and/or long-term solutions.
- Educate key stakeholders in the countries on our media naming conventions, tagging and tracking processes.
- Connect with the Global Media team on any optimisation to the measurement and tracking framework and feedback specific regional requirements.
- Submit regional web requests for Cisco.com updates and manage through the web publishing team.
- QA &QC the process for web requests from web publishing.
- Creation of tracking IDs for content
Essential experience
- You have deep expertise in Paid media channels and cross channel integration with owned channels.
- An ability to develop actionable insights from data to influence business decisions.
- Capable of synthesising results from various sources of information to provide recommendations.
- Proven experience in design thinking and empathising with the customer.
- Prior employment at a digital agency, digital data vendor.
Desired Skills
- Looking for someone preferably with extensive Media agency experience with data analytics.
- Experience with media reporting tools (eg DSPs, Facebook Ad Analytics, Twitter Ad Platforms).
- Proven problem-solving and project management skills.
- Proven contributions in ad technology and digital data and inventory management.
- Ability to effectively communicate across technical and non-technical audiences at various levels within the organization.
- Come with exceptional communication and organisational skills.
- Able to manage multiple projects in a fast-paced, deadline-driven environment.
- Proven ability to build consensus and work effectively within a cross-departmental team
Apply for immediate interviews. Flint are a provider of services to the ICT Industry