Description
A leading Engineering & Energy Services client are looking for an experienced Marketing Communication Manager.
The purpose of the role is to Manage & support marketing activities of the Engineering (ENG) and Energy Services (ES) functions with a focus on Marketing Communication.
The post holder's responsibilities include the management or support of:
Prepare, liaise on, update and manage marketing communication strategy for ENG/ES functions of Uniper together with line manager.
Develop, align with stakeholders and implement specific communication concepts for all Marketing Communication activities, with an increasing focus on complex, cross channel, cross functional campaigns to maximize impact on lead generation and sales.
Responsible for implementation of Marketing Communication activities. Marketing Communication activities include:
- Website (ES&ENG specific website, hosting all Uniper technical service areas)
- Social Media (LinkedIn, Twitter, others as required)
- Cross channel, integrated campaigns (website, social media, automated email)
- Communication aspect of trade fairs & events
- Marketing Materials (Brochures, 1 pagers, company presentations, others)
- Other (eg articles & publications)
Develop, implement and manage marketing communication material creation process from demand to delivery.
Identify, select and manage external service providers required (with Procurement).
Role Requirements
Proven experience in the delivery of marketing and media activities in a corporate environment.
- Experience in identifying, selecting and managing external service providers.
- Experience and understanding of media channels applicable to a marketing communication environment and implementation of campaigns.
- High level assertiveness and communication skills, technical understanding and ability to distillate key messages defining unique selling points and branding messages.
- Demonstrate experience in working with diverse and multinational teams at operational level and ability to build internal and external coalitions in an international environment for successful cooperation
- Appreciation of the policies, procedures and stakeholders related to media & promotional materials generation and use in Uniper
- Evidence of ability to manage own suite of projects, prioritise, and work collaboratively to tight deadlines
- Working knowledge of Coyo (Ping) and SharePoint
- Good working knowledge of Microsoft Office, and a competent user of Excel and Outlook in a Windows environment
- Appreciation of the retention, security, data protection and legal aspects of obtaining, using and sharing materials which may have legislative, copyright, commercial restrictions associated
English fluency essential