Description
Digital Analyst - Google Analytics - Google Tag Manager - Google Data Studio - Analytics/Data Analytics - Tagging events - debugging tagging errors - Qliksense - Tableau - Excel
This is a great opportunity to work for the world's leading research-based pharma companies; the largest diversified healthcare group in the world with over 100 years of scientific heritage require a Google Tag Manager/Digital Analyst to work in a Multi-channel team marketing and education teams in delivering digital campaign activity.
In this new role as Digital Analytics Specialist, you will be responsible for advanced implementations of Google Analytics, auditing and troubleshooting existing configurations across web and email, and providing reporting, dashboards and education to improve digital marketing initiatives.
Key Responsibilities
- Using Google tag manager to assign values to individual pages and actions on websites
- Implemented custom scripts for tagging events, actions and/or data layers in Google Analytics
- Identifying and debugging tagging errors in Google Analytics
Required Skills
- Web analytics - you will need proven experience working with online data, analysis, reporting and tag management (Google Analytics is essential
- Qlik Sense, Tableau, Google Tag Manager, Google Data Studio, Excel, Powerpoint, SQL, Eloqua, Veeva and Hotjar are all highly desirable)
- Bachelor's degree - desirable but not essential
Working alongside some of the best and brightest minds in healthcare, you will have the opportunity to really put a stamp on this new role within a company that is working to create a world where disease is a thing of the past.
McGregor Boyall is an equal opportunity employer and do not discriminate on any grounds.