Description
Campaign Selections Executive - CRM - 6 months
£400 per day NON NEGOTIABLE
YOU WILL ONLY BE CALLED BY US ONLY IF YOU MEET ALL REQUIREMENTS:
About the Role
The three main duties of Campaign Delivery - Selections are:
* Effective selection & delivery of all customer/ex-customer/enquirer/prospect campaign data for Marketing and Renewal/Service campaigns, adhering to specific campaign brief requirements in a timely manner.
* To support the development, delivery and maintenance of all data & campaign selection principles, standards, templates and guidelines.
* Support the Campaign Delivery - Planning and Marketing in the most effective & efficient use of all data sources to maximise campaign performance.
Essential
* Experience working with large customer databases
* Previous experience in CRM/CVM
* Data selection experience (Chordiant, TCRM, ARM, Fast Stats, SAS, SPSS),
* Knowledge of insurance/financial services/breakdown industry
* Experience within a direct marketing or analytical environment.
* Experience interpreting and manipulating data
* A proven track record in delivery of effective marketing campaign selections.