Description
A major pharmaceutical organisation based in Surrey has a fantastic opportunity for an experienced Digital Marketing Lead to join the team. The ideal candidate will champion implementation of globally aligned digital strategies in UK. You will also educate brand teams and sales teams about digital technologies and solutions, including digital selling materials, web sites and e-detailing.The Role:
*Provides high quality digital marketing direction and leadership to brand teams and sales leaders.
*Builds relationships with global digital teams and other key OBU digital leads to capture best practices and maximise value for UK OBU by leveraging resources locally and globally.
*Works with Business Franchise Heads to ensure digital skills are embedded into sales and marketing teams.
*Leads projects to leverage digital technologies to increase OBU productivity
*Actively manages portfolio of internal and external suppliers of digital services (e.g. creative, production, content management systems, etc)
*Ensures resources, processes/SOPs, infrastructure in places across OBU for delivery of agreed digital plans, including processes to ensure all digital materials are fully compliant
*Prepares and manages OBU digital project portfolio including liaison with cross functional team
*Delivery of key milestones across portfolio of digital projects.
*Provides consultancy on CRM for brand teams
*Monitors key OBU competitors on their digital strategies and tactics
*Is an expert for brand teams on NP4, ABPI code and other compliance/legal requirements relevant for digital
Experience:
*University degree
*Strong digital marketing background with a passion for educating teams about digital marketing / technologies
*Pharmaceutical / GMP experience preferred or experience of working in a highly regulated environment
*Digital marketing experience
*iPAD / Apple technology knowledge is highly advantageous
*Cross functional collaborative player
*Excellent project management skills and experience
A fantastic daily rate is on offer alongside an exceptional opportunity to join a major pharmaceutical organisation.
Please apply today with a covering letter highlighting your key skills and relevant experience aligned to this opportunity.