Description
Marketing Consultant/Analyst - Small Business Online/Offline Media Strategy and Marketing
Under general supervision, the candidate will work with the small business marketing team to develop and implement online and offline marketing and advertising materials.
Responsibilities include, but are not limited to:
Manage the development of traditional advertising collateral such as sales kits, flyers, brochures and other print media in order to meet specific marketing and promotional requirements.
Manage the launch of new creative for Regional, OTM and Retail units.
Proofread promotional materials, communications and any materials developed for customer-facing initiatives.
Ensure that all advertising and promotional collateral align with the Brand Standards for design as set forth by Verizon.
Develop internal communications stream to notify stakeholders of new promotional materials.
Meet with vendors, service partners, MARCOM, legal, sourcing, eCRM, and members of internal Verizon teams as necessary to coordinate projects.
Maintain archives of work products, images, photos and other media.
Assist with social media and webinar programs as needed.
Be capable of identifying ongoing opportunities for operational efficiencies to accomplish goals.
Candidate should possess the following skills:
Minimum of 6 years relevant experience.
High proficiency in Excel, Adobe Acrobat, PowerPoint
BS Degree, but Masters degree preferred in marketing, business or related field
Experience managing third party relationships
Creative development experience
Project Management Experience
Digital & Campaign/Brand Management
Vendor Management
Internal and External Communications
Detail-oriented, excellent follow through, ability to multitask, manage projects and workflow, and work well under tight deadlines in a fast paced environment
A self-starter who is comfortable working independently and communicating proactively with a wide range of stakeholders
Comfortable presenting to small and large groups
Resourceful
Exceptional relationship-building skills
Professionalism and poise