Content Writer and Social Media Manager
UTDS Optimal Choice
(Marketing, PR and Design, 10-50 employees)
Keywords
Portfolio
Skills
When I was 21, I climbed Mount Everest. Not metaphorically—I literally climbed the highest Jobless Market and got into a job.
While I was hiking, I thought about quitting approximately 5,000 times. (And that’s a lowball estimate.) But despite the high winds, low altitude, mental and physical fatigue, and trail mix overdose, I kept going. I’m that person with a vision to reach the highest altitude and support everyone trying to climb it.
Now, I put that perseverance to work as a Content Writer and Social Media Manager for UTDS Optimal Choice. I still have a long way to go and many mountains to climb …but the crave to see the world from top hasn't faded.
I’m well-versed in Content Writing and Social Media Management. Within few months, I got certified in 3 most demanded skills, Google Ads Search, Google Ads Display, LinkedIn Marketing Solution, and I believe there is more to learn, so I can explore my path further to reach the peak.
If you’re interested in grabbing coffee and want to have a little chat (or to hear how I almost fell off the mountain at 27K feet), please send an email my way to (abduays2@gmail.com)
While I was hiking, I thought about quitting approximately 5,000 times. (And that’s a lowball estimate.) But despite the high winds, low altitude, mental and physical fatigue, and trail mix overdose, I kept going. I’m that person with a vision to reach the highest altitude and support everyone trying to climb it.
Now, I put that perseverance to work as a Content Writer and Social Media Manager for UTDS Optimal Choice. I still have a long way to go and many mountains to climb …but the crave to see the world from top hasn't faded.
I’m well-versed in Content Writing and Social Media Management. Within few months, I got certified in 3 most demanded skills, Google Ads Search, Google Ads Display, LinkedIn Marketing Solution, and I believe there is more to learn, so I can explore my path further to reach the peak.
If you’re interested in grabbing coffee and want to have a little chat (or to hear how I almost fell off the mountain at 27K feet), please send an email my way to (abduays2@gmail.com)
Project history
06/2021
-
Present
*Analyzed competitor pages to locate backlink and keyword opportunities.
*Discussed SEO needs and optimized strategies for short- and long-term campaigns.
*Curated and segmented editorial content to increase engagement and channel growth.
*Planned and instituted social media marketing plan for clients in various industries.
*Managed content distribution to online channels and social media platforms.
*Used content management system to analyze user engagement and website traffic metrics.
*Maintained content marketing calendar to schedule creation and delivery deadlines.
*Approved, reviewed and edited content flowing to website.
*Conducted regular content audits to identify gaps and redundancies of content.
*Directed content of website by gathering information and integrating data from other departments.
*Discussed SEO needs and optimized strategies for short- and long-term campaigns.
*Curated and segmented editorial content to increase engagement and channel growth.
*Planned and instituted social media marketing plan for clients in various industries.
*Managed content distribution to online channels and social media platforms.
*Used content management system to analyze user engagement and website traffic metrics.
*Maintained content marketing calendar to schedule creation and delivery deadlines.
*Approved, reviewed and edited content flowing to website.
*Conducted regular content audits to identify gaps and redundancies of content.
*Directed content of website by gathering information and integrating data from other departments.
06/2018
-
12/2020
Digital Marketing Specialist
TryMe Corp
(Marketing, PR and Design, 10-50 employees)
*Oversaw numerous social media campaigns, including creating and deploying content, engaging with target audiences, and boosting reach with scheduled posts for the targeted audiences.
*Tracked and reported on marketing campaign performance monthly to help with optimizing current and future plans.
*Boosted brand awareness by establishing a strong web and social media presence.
*Optimized social media channels and web pages to improve SEO and usability.
*Collaborated cross-functionally with sales, engineering, and product management teams to accomplish shared goals.
*Produced and submitted weekly reports outlining progress against KPI objectives.
*Performed in-depth competitor reviews to check competitor activities with ad placement, keyword use, placement bids and landing pages.
*Tracked and reported on marketing campaign performance monthly to help with optimizing current and future plans.
*Boosted brand awareness by establishing a strong web and social media presence.
*Optimized social media channels and web pages to improve SEO and usability.
*Collaborated cross-functionally with sales, engineering, and product management teams to accomplish shared goals.
*Produced and submitted weekly reports outlining progress against KPI objectives.
*Performed in-depth competitor reviews to check competitor activities with ad placement, keyword use, placement bids and landing pages.
02/2017
-
11/2017
Business Development Manager
Yaali
(Internet and Information Technology, 10-50 employees)
*Directed successful SEO and link-building campaign to increase website's credibility and drive traffic.
*Consulted with product development teams to enhance products based on customer data.
*Compiled product, market, and customer data to forecast accurate sales and profit projections..
*Collaborated with sales and marketing departments to support business objectives and client acquisition.
*Submitted monthly website analytics report to support executive decision-making.
*Reached out to potential customers via telephone, email, and in-person inquiries
*Strategized content based on Google Analytics data, geographical targeting, and keyword planning.
*Formatted articles, blogs, and webpages with HTML, photos, and infographics.
*Customized brand message to reach and capture target audience interest and drive engagement.
*Utilized exceptional writing, editing, and proofreading skills to produce engaging and error-free content.
*Consulted with product development teams to enhance products based on customer data.
*Compiled product, market, and customer data to forecast accurate sales and profit projections..
*Collaborated with sales and marketing departments to support business objectives and client acquisition.
*Submitted monthly website analytics report to support executive decision-making.
*Reached out to potential customers via telephone, email, and in-person inquiries
*Strategized content based on Google Analytics data, geographical targeting, and keyword planning.
*Formatted articles, blogs, and webpages with HTML, photos, and infographics.
*Customized brand message to reach and capture target audience interest and drive engagement.
*Utilized exceptional writing, editing, and proofreading skills to produce engaging and error-free content.
Local Availability
Only available for remote work
