08/09/2025 updated
100 % available
Digital Marketing/App Dev/website Specialist with 12+ Years Experience in Google Paid Campaigns
Maastricht, Netherlands
Worldwide
Master of Business AdministrationWeb InterfacesSix Sigma MethodologyAdvertising CampaignsArtificial IntelligenceData AnalysisAutomationBusiness To BusinessBillingBusiness EfficiencyBusiness PlanningBusiness Process ImprovementStrategic ManagementContent CreationWeb Content Management SystemsDigital Marketing
Google Ads Management
Comprehensive expertise in Google Ads platforms including Search, Video, and Display formats with advanced knowledge of billing, policy management, and campaign optimization techniques.
Data Analysis & AI-driven Optimization
Strong capabilities in implementing AI-driven automation tools for campaign management, with experience in analyzing marketing data to deliver actionable insights and performance improvements.
Digital Marketing Campaign Management
Extensive experience in managing end-to-end digital marketing campaigns across multiple channels, with specialized knowledge in SEO/SEM strategies and content development for B2B clients.
Process Optimization
Six Sigma certified with proven ability to implement process improvements that reduce turnaround time and enhance operational efficiency.
Cross-Functional Collaboration
Experience in working across departments to align marketing strategies with company goals and resolve client issues effectively.
Content Development
Skills in creating optimized landing pages and social media content designed to drive engagement and generate qualified leads.
Strategic Planning
Ability to translate business objectives into high-performing digital campaigns with clear ROI focus.
Comprehensive expertise in Google Ads platforms including Search, Video, and Display formats with advanced knowledge of billing, policy management, and campaign optimization techniques.
Data Analysis & AI-driven Optimization
Strong capabilities in implementing AI-driven automation tools for campaign management, with experience in analyzing marketing data to deliver actionable insights and performance improvements.
Digital Marketing Campaign Management
Extensive experience in managing end-to-end digital marketing campaigns across multiple channels, with specialized knowledge in SEO/SEM strategies and content development for B2B clients.
Process Optimization
Six Sigma certified with proven ability to implement process improvements that reduce turnaround time and enhance operational efficiency.
Cross-Functional Collaboration
Experience in working across departments to align marketing strategies with company goals and resolve client issues effectively.
Content Development
Skills in creating optimized landing pages and social media content designed to drive engagement and generate qualified leads.
Strategic Planning
Ability to translate business objectives into high-performing digital campaigns with clear ROI focus.
Experience
Professional experience0 - 5 years
Freelancer since2025
Languages
EnglishFluentDutchBasic knowledge
Project history
Managed and optimized Google Search campaigns for multinational clients, delivering performance-focused solutions that improved visibility, increased conversions, and reduced CPA. Pioneered test-and-learn approach with A/B testing, achieving 15% uplift in engagement rates. Integrated AI-driven automation tools for streamlined campaign management.
Acted as trusted advisor to key accounts on paid social strategies, resulting in 25% improvement in client satisfaction. Utilized customer journey analysis to identify optimization opportunities and developed landing pages for B2B clients to drive engagement and leads.
Designed and delivered training programs focused on Voice & Accent, Cultural Awareness, Soft Skills, and Customer Awareness for new joiners. Led recruitment calibrations in collaboration with quality teams.