11/13/2026 updated
100 % available
Behavioural Science Consultant
Randburg, South Africa
Worldwide
Master of Behavioral and Decision Sciences (GPA 4.0), University of PennsylvaniaAbout me
Guiding data-driven decisions in entertainment, tech, and UX design. With a focus on connecting with clients, I spark sustainable change through creativity and consumer behavior. Confident public speaker, bringing human-centered insights to every project. I host the YT show The Rules We Break.
A/B TestingBehavioural ScienceCommunicationPython (Programming Language)Presentation TrainingUsability TestingVideo EditingPresentationsContent StrategyLiterature Reviews
Behavioural Science & Intervention Design
Application of behavioural science principles to design targeted interventions, choice architecture, and social norm strategies for global organisations, including Fortune 500 companies such as FIFA, VISA, and Mercedes.
Data Analysis & Research
Experience in mixed-methods research (qualitative and quantitative), data analysis and visualisation using tools such as Python, R, RStudio, including sentiment analysis and survey framework design.
Strategic Planning & Program Management
Proven track record in strategic planning, program management, and execution of marketing and communications strategies, including compliance tracking and stakeholder engagement for large-scale programs.
UX/UI Design & Human-Centred Design
Experience with UX/UI design methodologies, usability testing, and human-centred design approaches, including healthcare portal design projects proposing measurable improvements in patient adherence.
Technical Tools & Software
Proficiency in Google Suite, Microsoft Office Suite, Qualtrics, Figma, Adobe, Canva, MailChimp, Miro, and Tableau for project delivery and data visualisation.
Client Relations & Communications
Strong background in managing client accounts, drafting thought leadership content, and maintaining stakeholder relationships across diverse industries and international contexts.
Public Speaking & Writing
Demonstrated ability in public speaking, writing and editing, including co-authoring company reports and publishing expert articles in prominent digital media outlets.
Intercultural Communication
Post-Graduate Diploma in Intercultural Communication with a focus on linguistic mediation and cross-cultural understanding, supported by international experience in South Africa, Hungary, France, and the USA.
Negotiation & Policy Development
Experience in negotiation, policy documentation, and translating organisational values into observable behaviours to support diversity, equity, and inclusion initiatives.
Experience
Professional experience0 - 5 years
Freelancer since2025
Languages
EnglishNative speakerFrenchGoodDutchBasic knowledge
Project history
Applied behavioural science principles and diagnostic audits to construct targeted interventions for global brands including FIFA, VISA, and Mercedes. Formulated survey frameworks, analysed people data, facilitated strategic design workshops, and co-authored company reports on topics such as Female Investment Behaviour and AI in Finance.
Participated in the French mission La Foret Retrouvee aimed at improving education and reforestation. Cultivated relationships with internal and external partners and provided operational assistance by liaising with clients and scheduling meetings in France and Madagascar.
Managed daily communications with students, developed and maintained an online compliance tracker, and designed and executed a marketing strategy for the Politics and Policy Program and the Africa Futures Symposium, significantly increasing brand awareness and event attendance.