06/24/2026 updated

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Bilingual Marketing Coordinator | Hospitality & Sales Professional

San Jose, Costa Rica
Only remote
Bachelor's Degree in Marketing (in progress) - San Marcos University
San Jose, Costa Rica
Only remote
Bachelor's Degree in Marketing (in progress) - San Marcos University

Profile attachments

Diego Ortiz CV.pdf

About me

I am a bilingual Marketing Coordinator with a background in hospitality, sales, and customer experience. I specialize in project coordination, survey analysis, CRM processes, and marketing operations.

Business MarketingCommercializationCommunity MarketingConversion MarketingDigital MarketingField MarketingMarketing MixInbound MarketingMarketing StrategiesInteractive MarketingLoyalty MarketingMarketing CommunicationsMarketing Performance Measurement and ManagementMarketing ManagementMarketing OperationsMarketing OptimizationMarketing Co-OperationsMarketing PlanningMerchandisingMultichannel MarketingTourism MarketingShopper MarketingStudent MarketingHospitality ManagementVisitor ManagementVisual MarketingBrandingSAP Marketing CloudMarketing TechnologyCRM MarketingB2C MarketingCultural MarketingMarketing Cloud
Digital Marketing & SEO/SEM
Expertise in digital marketing initiatives including SEO and SEM strategies, driving revenue growth through targeted online campaigns and digital assets production.

CRM & Sales Analysis
Proficiency in CRM tools including Salesforce, combined with strong sales analysis capabilities to support data-driven decision-making and enhance customer relationship management.

Marketing Coordination & Branding
Hands-on experience coordinating cross-functional teams to align messaging and branding strategies, overseeing the production of marketing materials such as brochures, newsletters, and digital assets.

SAP Business One
Knowledge of SAP Business One for business management and operational processes, acquired through formal training at Edutin University.

Power BI
Ability to use Power BI for data visualization and business intelligence reporting, supporting market research and analysis tasks.



Excel
Advanced Excel skills for data management, reporting, and analysis, completed through Udemy in 2023.

Neuromarketing
Understanding of neuromarketing principles and consumer behavior, acquired through Creativa University in 2022.

Graphic Design Technical Certification
Technical certification in graphic design obtained from Tarrazu High School in 2009, supporting the creation of visual marketing materials.

Experience

Professional experience0 - 5 years
Freelancer since2026

Languages

EnglishFluentSpanishNative speaker

Project history

Marketing Coordinator

TCS (Part of Travelopia Group)
Collaborated with sales, design, and product teams to align messaging and branding strategies. Analyzed pre- and post-trip client surveys. Oversaw the production of marketing materials including brochures, newsletters, and digital assets.

Collections Specialist

UCB
Collaborated with teams to enhance collection strategies and reduce outstanding debts. Utilized bilingual skills to manage accounts and streamline the collections process.

Auditor and Operation Supervisor

Selina Hotels
Played a key role in driving sales initiatives and promoting additional services to guests. Supervised teams in various areas, optimizing processes and enhancing productivity.

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