11/09/2026 updated
EW
100 % available
CX & UX Designer | User Research, Customer Journeys & Workshop Facilitation
barcelona, Spain
Only remote
MSc Applied Mathematics & Fluid Mechanics, University of ManchesterUser Experience (UX)Collaborative DesignCertified Scrum Product OwnerDesign ThinkingFS Design StudioUser Interface DesignInteraction DesignScrum MethodologyRapid PrototypingMixpanelUsability TestingUser-Centered DesignSAP CXUX WritingFigma
User Research & Customer Journey Mapping
Deep expertise in user research and customer interviews, persona creation, end-to-end customer journey mapping across online and offline touchpoints, qualitative and quantitative analysis, and translating insights into actionable UX deliverables.
UX Design & Prototyping
Comprehensive UX design capabilities including information architecture, interaction design, rapid prototyping, usability testing, accessibility (WCAG AA), and handover of UX specifications to UI designers and developers.
Design Thinking & Workshop Facilitation
Planning and facilitating discovery and design thinking workshops with stakeholders and users to define business challenges, generate ideas, validate concepts, and align teams around expected outcomes.
Product Strategy & UX KPIs
Problem framing, defining business requirements, setting UX KPIs and success metrics, measuring adoption and task completion, A/B testing, and rapid concept validation.
Agile & Scrum (CSPO)
Certified Scrum Product Owner with experience working in Agile environments, prioritising on user value, technical feasibility and ROI, and collaborating with engineering and marketing teams.
Design Systems
Building and maintaining design systems from open source foundations, integrating brand guidelines into component libraries, and ensuring consistent implementation across platforms.
Figma & Design Tools
Expert-level proficiency in Figma and daily use of Claude Design, with additional experience in Miro, Mural, After Effects, Lottie, Google Analytics, Mixpanel, Hotjar, Drupal, WordPress, and Stripe.
Stakeholder Management & Cross-functional Collaboration
Working with UI designers, developers, business analysts, and senior leadership across distributed teams, presenting insights and recommendations, and managing client relationships at organisations such as WHO, UNICEF, and Innovate UK.
A/B Testing & Behavioural Data Analysis
Using behavioural data and A/B testing to drive product decisions, including rebuilding donation journeys and checkout flows that delivered measurable revenue growth.
Deep expertise in user research and customer interviews, persona creation, end-to-end customer journey mapping across online and offline touchpoints, qualitative and quantitative analysis, and translating insights into actionable UX deliverables.
UX Design & Prototyping
Comprehensive UX design capabilities including information architecture, interaction design, rapid prototyping, usability testing, accessibility (WCAG AA), and handover of UX specifications to UI designers and developers.
Design Thinking & Workshop Facilitation
Planning and facilitating discovery and design thinking workshops with stakeholders and users to define business challenges, generate ideas, validate concepts, and align teams around expected outcomes.
Product Strategy & UX KPIs
Problem framing, defining business requirements, setting UX KPIs and success metrics, measuring adoption and task completion, A/B testing, and rapid concept validation.
Agile & Scrum (CSPO)
Certified Scrum Product Owner with experience working in Agile environments, prioritising on user value, technical feasibility and ROI, and collaborating with engineering and marketing teams.
Design Systems
Building and maintaining design systems from open source foundations, integrating brand guidelines into component libraries, and ensuring consistent implementation across platforms.
Figma & Design Tools
Expert-level proficiency in Figma and daily use of Claude Design, with additional experience in Miro, Mural, After Effects, Lottie, Google Analytics, Mixpanel, Hotjar, Drupal, WordPress, and Stripe.
Stakeholder Management & Cross-functional Collaboration
Working with UI designers, developers, business analysts, and senior leadership across distributed teams, presenting insights and recommendations, and managing client relationships at organisations such as WHO, UNICEF, and Innovate UK.
A/B Testing & Behavioural Data Analysis
Using behavioural data and A/B testing to drive product decisions, including rebuilding donation journeys and checkout flows that delivered measurable revenue growth.
Languages
EnglishNative speakerSpanishFluent
Project history
Owning the product experience across a portfolio of multi-role platforms, working with engineering, marketing and senior stakeholders at Innovate UK, Concern Worldwide, WaterAid, WHO and UNICEF. Responsibilities include interviewing and observing customers, building personas, mapping journeys end to end, translating customer insight into business requirements and user flows, rebuilding Concern Worldwide's donation journey (revenue up 940%), building SystemSeed's design system, taking ANU learning platform from field research to launch, facilitating design thinking workshops, and testing prototypes against agreed UX KPIs.
Ran own consultancy with a team of 3 designers, contracting directly with WHO and UNICEF on platforms used in more than 9 countries. Led research, design and product for EQUIP through its first four years in clinical trial, making it the mandatory global assessment tool for USAID and WHO. Designed multi-layered flows for EQUIP and UNICEF's Minimum Services Package, visualised complex assessment data, and recommended evidence-based product decisions.
Headed UX for the Spain office, managing around 12 designers and business analysts, and regularly led cross-functional client teams of about 10. Set platform strategy for AutoScout24's car and real estate marketplaces, used behavioural data to double Mango's basket revenue, ran research-led design sprints producing Mango's personalised subscription model, and managed a mobile app for Circutor.