07/13/2026 updated

**** ******** ****
100 % available

Freelance Web Content Manager

Almería, Spain
Only remote
Digital Business Management Master's Degree - IME Business School (2018)
Almería, Spain
Only remote
Digital Business Management Master's Degree - IME Business School (2018)

Profile attachments

CV_Mercedes Egea Lara.pdf

About me

I am a freelance Web Content Manager with over 6 years of experience helping brands, companies, and professionals enhance their digital presence through communication and content strategies. My expertise includes CMS content management (Adobe Experience Manager, Drupal, Contentful...).

ContentfulAdobe Experience ManagerContent ManagementWeb Content Management SystemsContent MarketingDrupalEnterprise Content ManagementWebsite ManagementWeb PublishingWeb ContentContent DistributionContent Editor
Web Content Management & CMS Administration
Extensive experience in digital content management and CMS administration, including content updates, landing page implementation, and multilingual content adaptation across markets and devices. Proficiency in platforms such as AEM, Drupal, and Framer.

Digital Marketing & Lead Generation
Solid background in marketing and sales operations, including lead generation, CRM management, and creation of high value-added content such as blog articles, white papers, videos, webinars, and social media content.

Media Planning & Advertising Campaign Management
Hands-on experience in controlling and managing advertising campaigns, developing media strategies, elaborating media plans both on and off channels, and reporting on data management and monitoring of media plans.

Cross-functional Team Collaboration
Experience collaborating with cross-functional teams including accounts, data, creative, SEO, UX, and development to deliver consistent digital experiences and ensure brand alignment.

Brand & Editorial Alignment
Ensuring content quality, editorial consistency, and brand alignment across digital channels, including accessibility compliance, workflow coordination, and version control.

Business Development & Fundraising
Experience in business development, fundraising, and team management gained through founding and leading a tech startup focused on the job market.

Deal Advisory & Audit
Background in helping companies make acquisitions and strategic alliances and accessing global capital markets to maximize return on deals, gained at KPMG.

SEO & Content Strategy
Knowledge of SEO principles applied to web content management and digital content strategy to ensure visibility and consistency across markets.

Experience

Professional experience0 - 5 years
Freelancer since2024

Languages

EnglishFluentSpanishNative speaker

Project history

Web Content Manager

Freelance
Experienced in digital content management and CMS administration including content updates, landing page implementation, and multilingual content adaptation across markets and devices. Skilled in collaborating with cross-functional teams (accounts, data, creative, SEO, UX, and development) to deliver consistent digital experiences, ensuring content quality, editorial and brand alignment, accessibility compliance, workflow coordination, version control, and resolution of content-related issues and incidents.

Marketing & Sales Operations

Predictiva.io
Responsible for lead generation and CRM management. Ensuring presence in main CX and tech events. Proactively identifying and creating high value-added content including blog articles, white papers, videos, webinars, and social media.

CEO

UpGrowz
UpGrowz was born as a technological solution that aims to help people make the most optimal decision in their training based on which skills are the most demanded in the current job market. Main responsibilities: fundraising, business development, team management, CFO.

Account Executive

Carat
Elaboration of strategies and media plans on and off. Analysis of the target and the competitive environment of the brands. Reporting, data management, control and monitoring of media plans associated with the brand accounts. Presentations of the strategies to clients and continuous attention to it.

Digital Media Planner

Arena Media-Havas
Control and management of advertising campaigns. Contact with clients and development of the client's media strategy, guaranteeing the achievement of their objectives.

Associate Deal Advisory & Audit Assistant

KPMG
Help companies make acquisitions and strategic alliances and to access the global capital markets to ensure clients maximize the return on their deal.

Contact form

Log in to get in touch

You need to be logged in to use the contact form.

Sign upLog in