04/06/2026 updated

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Senior Product & Program Leader | ART eCommerce (SAFe) | Digital Transformation, Data & AI | Remote

São José dos Campos, Brazil
Worldwide
MBA Business Management | Bachelor in System Information and Technology
São José dos Campos, Brazil
Worldwide
MBA Business Management | Bachelor in System Information and Technology

Profile attachments

Gisele_Oliveira_Coelho_CV.pdf

About me

Senior Program, Technical Program, and Product Delivery Leader with 15+ years of experience leading digital transformation, data, and enterprise product initiatives across the US and Latin America. Expert at aligning strategy and execution in global, fast‑paced environments.

Agile MethodologyTest AutomationBusiness IntelligenceBusiness AnalysisBusiness ManagementChange ManagementSoftware DocumentationCommunicationProject PlanningEnglishEnterprise Resource PlanningEspañolHP Quality CentersIBM Rational SoftwareInformation Technology Infrastructure Libraries (ITIL)Project ManagementMicrosoft OfficeMicrosoft ProjectSAP ERPSAP NetWeaverScrum MethodologyRequirements AnalysisSAP ApplicationsSAP CRMSAP FISAP SDSeleniumMicrosoft SharePointTest ManagementTestingEnterprise Application SoftwareHp AlmTeam ManagementProject Delivery
Experienced Product Manager | Project Manager | Software Solutions | U.S & Europe Growth

Hello there, I'm an experienced Product Manager and Project Manager with a proven track record of driving growth for companies in the U.S and Europe. My role has been pivotal in propelling the success of various North American and European companies, delivering top-notch software solutions that align seamlessly with business objectives and user needs.

Expertise Highlights:

✔️ Strategy and Vision: Defining and communicating product vision, long-term goals, and roadmaps.
✔️ Scope Management: Monitoring and controlling project scope in alignment with business objectives.
✔️ Product Planning and Roadmapping: Developing and maintaining comprehensive product roadmaps that highlight planned features, enhancements, and releases.
✔️ Agile Execution and Delivery: Collaborating closely with Agile development teams.
✔️ Metrics and Analytics: Crafting key performance indicators (KPIs) and tracking product metrics to measure initiative success and impact.
✔️ Risk Management: Identifying and evaluating internal and external project risks.
✔️ Team Coordination: Forming and leading project teams, assigning roles and responsibilities to members.

Additional Skills:

✔️ Remote Agile Experience: Proficient in remote collaboration within Agile teams.
✔️ Independent Problem Solver: I tackle challenges head-on with a proactive mindset.
✔️ Fast Learner: Adaptable to various technologies and processes.

Experience

Professional experience10+ years
Freelancer since2018

Languages

GermanBasic knowledgeEnglishFluentPortugueseNative speakerSpanishFluent

Project history

Senior Project | Product Manager

Thoughtworks

Internet & IT

5000-10.000 team member

    • • Collaborated with Product Owners to build roadmaps and define priorities for Finance LATAM initiatives using SAFe.
      • Generated user stories and acceptance criteria, ensuring clear communication of business requirements to the development team.
      • Identified business requirements and managed stakeholders' expectations.
      • Monitored end-to-end process, ensuring the delivery of value to the business.
      • Scrum Master, conducting Agile ceremonies, facilitating team collaboration, and removing obstacles for seamless progress. Using Miro and Mural.• Collaborated with Product Owners to build roadmaps and define priorities for Finance LATAM initiatives using SAFe. • Generated user stories and acceptance criteria, ensuring clear communication of business requirements to the development team. • Identified business requirements and managed stakeholders' expectations. • Monitored end-to-end process, ensuring the delivery of value to the business. • Scrum Master, conducting Agile ceremonies, facilitating team collaboration, and removing obstacles for seamless progress. Using Miro and Mural.
    • Skills: Goal Setting · Project Delivery · Leadership · Microsoft Office · SAP Solutions · Project Management Software · Compensation · Coaching · SAP Projects · Conflict Management · Teamwork · Agile Project Management · Confluence · Continuous Improvement · Product Service · Product Life Cycle · Jira · Product Quality

SAP FI / CO Business Analyst | Scrum Master - Latam

Wipro Limited

Internet & IT

5000-10.000 team member

    • • Collaborated with Product Owners to build roadmaps and define priorities for Finance LATAM initiatives using SAFe.
      • Generated user stories and acceptance criteria, ensuring clear communication of business requirements to the development team.
      • Identified business requirements and managed stakeholders' expectations.
      • Monitored end-to-end process, ensuring the delivery of value to the business.
      • Scrum Master, conducting Agile ceremonies, facilitating team collaboration, and removing obstacles for seamless progress. Using Miro and Mural.• Collaborated with Product Owners to build roadmaps and define priorities for Finance LATAM initiatives using SAFe. • Generated user stories and acceptance criteria, ensuring clear communication of business requirements to the development team. • Identified business requirements and managed stakeholders' expectations. • Monitored end-to-end process, ensuring the delivery of value to the business. • Scrum Master, conducting Agile ceremonies, facilitating team collaboration, and removing obstacles for seamless progress. Using Miro and Mural.
    • Skills: Goal Setting · Project Delivery · Leadership · Microsoft Office · SAP Solutions · Project Management Software · Compensation · Coaching · SAP Projects · Conflict Management · Teamwork · Agile Project Management · Confluence · Continuous Improvement · Product Service · Product Life Cycle · Jira · Product Quality

Testing Team Lead

TestIO

Internet & IT

10-50 team member

    •  Defined comprehensive project scope, aligning testers for optimal project outcomes across mobile, web, and iOS and Android platforms.
      • Delivered consistent, valuable insights to customers, enhancing their project experience.
      • Forged collaborative partnerships with team leaders, IO test community managers, and Customer Managers, driving continuous procedure enhancement and upholding exceptional quality standards.
      • Maintained stringent quality standards for testers' reports, ensuring alignment with project objectives.
      • Mentored junior testers, fostering their growth, and enabling them to achieve greater success.• Defined comprehensive project scope, aligning testers for optimal project outcomes across mobile, web, and iOS and Android platforms. • Delivered consistent, valuable insights to customers, enhancing their project experience. • Forged collaborative partnerships with team leaders, IO test community managers, and Customer Managers, driving continuous procedure enhancement and upholding exceptional quality standards. • Maintained stringent quality standards for testers' reports, ensuring alignment with project objectives. • Mentored junior testers, fostering their growth, and enabling them to achieve greater success.
    • Skills: Goal Setting · Project Delivery · Leadership · Microsoft Office · Project Management Software · Communication · Coaching · Conflict Management · Teamwork · iOS · Test Management · Test Driven Development · Agile Leadership · Product Service · Product Life Cycle · Product Quality

SAP Project Manager

HP

Goods & Retail

1000-5000 team member

    • • Coordinated diverse teams spread across the globe, ensuring cohesive execution and alignment with project objectives.
      • Delivered excellence through meticulous process documentation, change management, and issue control to guarantee optimal project quality.
      • Directed comprehensive efforts in gathering requirements for SAP TAX and Finance initiatives, conducting in-depth analysis, devising robust solution designs, and spearheading UAT and MOC processes.
      • Ensured seamless post-implementation phase for Warranty Period Stewardship, providing essential support during the warranty period for lasting project success.
      • Propelled operational efficiency by strategically enhancing Assortment Management, Sales Price Calculation, Promotion Management, and Allocation processes.• Coordinated diverse teams spread across the globe, ensuring cohesive execution and alignment with project objectives. • Delivered excellence through meticulous process documentation, change management, and issue control to guarantee optimal project quality. • Directed comprehensive efforts in gathering requirements for SAP TAX and Finance initiatives, conducting in-depth analysis, devising robust solution designs, and spearheading UAT and MOC processes. • Ensured seamless post-implementation phase for Warranty Period Stewardship, providing essential support during the warranty period for lasting project success. • Propelled operational efficiency by strategically enhancing Assortment Management, Sales Price Calculation, Promotion Management, and Allocation processes.
    • Skills: Goal Setting · Project Delivery · Leadership · Microsoft Office · Project Management Software · Compensation · Coaching · SAP Projects · Problem Solving · Conflict Management · Teamwork · Software Development Life Cycle (SDLC) · Product Service · Product Life Cycle · Product Quality

Business Analyst

Gonow

Internet & IT

50-250 team member

    • • Analyzed and assessed business requirements, leveraging Agile techniques to align Sales and Distribution processes with the company's market strategy. Maintained backlogs, groomed stories/epics, conducted sprint planning and facilitated retrospectives and reviews.
      • Ensured projects resonated with client needs, fostering collaborative relationships and transparent communication to achieve mutual success.
      • Yell Group Project, a CRM implementation that streamlined advertising tools, sales, distribution, and operational support.• Analyzed and assessed business requirements, leveraging Agile techniques to align Sales and Distribution processes with the company's market strategy. Maintained backlogs, groomed stories/epics, conducted sprint planning and facilitated retrospectives and reviews. • Ensured projects resonated with client needs, fostering collaborative relationships and transparent communication to achieve mutual success. • Yell Group Project, a CRM implementation that streamlined advertising tools, sales, distribution, and operational support.
    • Skills: Microsoft Office · English · Project Implementation · Project Management Software · Spanish · Business Process Integration · Conflict Management · Teamwork · Product Life Cycle

System Analyst

Flex

Industry & Mechanical Engineering

1000-5000 team member

    • • Led the implementation of a cutting-edge RFID tracking system, significantly reducing material loss, enhancing shipment accuracy, and boosting production rates. Facilitated seamless communication between Flextronics and HP Brazil, ensuring efficient project monitoring, status updates, and successful implementation.
      • Spearheaded a transformative project for IBM Sales Process Enhancement (SAP) involving a platform to streamline the entire sales process, from receiving sales orders from IBM to managing materials, production, stress testing, and validations. Participation in analysis, solution design, test planning, and coordination of an outsourced development team. Achieved remarkable results, including a reduction in delivery time through test process automation.• Led the implementation of a cutting-edge RFID tracking system, significantly reducing material loss, enhancing shipment accuracy, and boosting production rates. Facilitated seamless communication between Flextronics and HP Brazil, ensuring efficient project monitoring, status updates, and successful implementation. • Spearheaded a transformative project for IBM Sales Process Enhancement (SAP) involving a platform to streamline the entire sales process, from receiving sales orders from IBM to managing materials, production, stress testing, and validations. Participation in analysis, solution design, test planning, and coordination of an outsourced development team. Achieved remarkable results, including a reduction in delivery time through test process automation.
    • Skills: Microsoft Office · Project Management Software · Business Process Integration · Conflict Management · Teamwork · Agile & Waterfall Methodologies · Enterprise Resource Planning (ERP)

Support Technician

Soft & Cia

Internet & IT

10-50 team member

    • Dedicated professional with a strong background in providing exceptional user support, training, and ensuring seamless system functionality. Here's a snapshot of my roles:

      Key Responsibilities:
      ✔️ User Support Excellence: Committed to offering top-notch user support, ensuring seamless system functionality, and resolving issues promptly to optimize user experience.
      ✔️ Effective Training Coordination: Demonstrated proficiency in coordinating comprehensive training sessions to empower users and maximize their understanding of systems.
      ✔️ Guaranteed Compliance: Ensured accurate data transmission to government entities, particularly Prodesp, to meet regulatory requirements and maintain data integrity.
      ✔️ Team and Support Coordination: Successfully coordinated and led teams, fostering collaboration and effective communication to enhance support delivery and overall team performance.Dedicated professional with a strong background in providing exceptional user support, training, and ensuring seamless system functionality. Here's a snapshot of my roles: Key Responsibilities: ✔️ User Support Excellence: Committed to offering top-notch user support, ensuring seamless system functionality, and resolving issues promptly to optimize user experience. ✔️ Effective Training Coordination: Demonstrated proficiency in coordinating comprehensive training sessions to empower users and maximize their understanding of systems. ✔️ Guaranteed Compliance: Ensured accurate data transmission to government entities, particularly Prodesp, to meet regulatory requirements and maintain data integrity. ✔️ Team and Support Coordination: Successfully coordinated and led teams, fostering collaboration and effective communication to enhance support delivery and overall team performance.
    • Skills: Microsoft Office · Problem Solving · Conflict Management · Teamwork · Team Leadership

Certificates

Project Management Professional

PMI.org

2017

Scrum Master Certified

Scrum.org

2017


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