11/26/2025 updated
100 % available
Growth Lead - E-commerce Marketing & Business Development
Gwalior, India Master of Business Administration
About me
I’m a Growth & Performance Marketing Specialist with hands-on experience scaling 50+ D2C brands profitably across Meta and Google Ads. I specialize in data-driven optimization, funnel improvements, and high-ROI scaling—managing budgets while maintaining consistent profitability.
A/B TestingAdvertising CampaignsGoogle AdWordsData AnalysisBusiness IntelligenceBusiness DevelopmentCustomer Relationship ManagementBusiness ProcessesDigital MarketingE-CommercePerformance ManagementFinancial ManagementFinancial AnalysisFinancial PlanningGraphic Design
Digital Marketing & Analytics
Advanced expertise in Meta ads, Google ads, A/B Testing, and comprehensive analytics platforms for performance optimization and ROI maximization
Growth Strategy & Profitability Management
Strategic scaling of marketing campaigns, budget optimization, and profit-focused performance indicators including RTO, cancellation rate, and ROAS management
E-commerce Operations & Client Management
Multi-platform marketing execution, client portfolio management, and operational coordination across diverse business segments
Performance Marketing
Campaign performance tracking and optimization across multiple advertising platforms
Data Analysis & Reporting
Excel proficiency for data-driven insights and key performance metrics analysis
Financial Analysis
Investment strategy recommendations and portfolio analysis for client financial goals
Business Intelligence Tools
Tally software utilization for business operations and financial management
Creative Design
Canva expertise for marketing materials and campaign creative development
Advanced expertise in Meta ads, Google ads, A/B Testing, and comprehensive analytics platforms for performance optimization and ROI maximization
Growth Strategy & Profitability Management
Strategic scaling of marketing campaigns, budget optimization, and profit-focused performance indicators including RTO, cancellation rate, and ROAS management
E-commerce Operations & Client Management
Multi-platform marketing execution, client portfolio management, and operational coordination across diverse business segments
Performance Marketing
Campaign performance tracking and optimization across multiple advertising platforms
Data Analysis & Reporting
Excel proficiency for data-driven insights and key performance metrics analysis
Financial Analysis
Investment strategy recommendations and portfolio analysis for client financial goals
Business Intelligence Tools
Tally software utilization for business operations and financial management
Creative Design
Canva expertise for marketing materials and campaign creative development
Languages
EnglishGoodHindiNative speaker
Project history
Efficiently managed daily operations, design coordination, logistics, and troubleshooting across 5 distinct client segments. Achieved highest ARR and profitability, generating highest order volume. Implemented P&L-focused marketing scale-up strategies and optimized key performance indicators including RTO, cancellation rate, ROAS, Spend/GMV, CPM, CTR, and pricing for 50+ e-commerce brands.
Worked in high-performing team of Growth Consultants, driving growth for 15 D2C brands. Managed high-growth seller accounts across Meta and Google Ads, scaling daily ad budget from 1,000 to 1,00,000 while maintaining consistent weekly profitability of 10%+. Led comprehensive landing page and marketing optimizations, drove rapid growth by scaling ARR from $17K to over $200K within six months.
Analyzed clients financial goals, risk tolerance, and investment preferences to recommend personalized investment strategies. Assisted senior managers in portfolio analysis and client meetings, leading to 10% portfolio value increase and 25% improvement in client decision-making.