10/30/2026 updated


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Beauty & DTC Video Ad Creator | UGC Ads, Reels & TikTok Creatives | Meta & TikTok Ads
Karachi, Pakistan
Only remote
About me
I run Pixel & Pulse, a small studio making video ads and social creatives for beauty and DTC brands. I love turning one product shoot into many testable ads, each with its own hook. Fast, organized and easy to work with, from Karachi with US-morning overlap.
I create short-form video ads and social creatives for beauty, skincare and DTC e-commerce brands through my studio, Pixel & Pulse.
What I do:
- UGC-style video ads for Meta (Facebook and Instagram) and TikTok
- Turning one product shoot or creator clip into multiple testable ad variations: different hooks, openings, captions, product angles and CTAs
- Instagram Reels and TikTok editing with captions, text overlays and native, scroll-stopping pacing
- Luxury, editorial and cinematic product videos
- Static ad creatives, carousels and AI-enhanced product photos
- Monthly Instagram content and account management
Ad angles I build: problem/solution, product demo, routine or step-by-step, unboxing, before/after, aesthetic, gift and testimonial-style.
Tools: Canva, Adobe Illustrator, AI tools (Claude, ChatGPT) for scripting, hooks and concept research, Meta Business Suite and TikTok Studio.
Industries: beauty, skincare, makeup, hair care, lifestyle and home.
Background: about two years of freelance AI prompt engineering and a Computer Science background, which helps me work quickly with AI creative tools. Published author of a beauty guide, so I write clear, persuasive hooks and captions.
Based in Karachi, Pakistan (GMT+5), working remotely with brands worldwide and overlapping US mornings.
Portfolio: https://pixelandpulse.pages.dev/work
Experience
Professional experience0 - 5 years
Freelancer since2024
Languages
EnglishFluent