03/12/2026 updated

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Business Advisor | 25+ Years Helping SMBs Grow Sales, Improve CX & Implement AI Solutions

Dublin, Ireland
Worldwide
Dublin, Ireland
Worldwide

Artificial IntelligenceAutomationBusiness DevelopmentCustomer Relationship ManagementBusiness CoachingBusiness ProcessesCustomer ExperienceSales Closing SkillsConsultingEmployee RetentionSalesInternational SalesProduct PositioningPipeline PlanningSales ProcessSales TrainingSystems IntegrationWorkflowsCoaching and MentoringSales Strategy
Business Advisor & Sales Trainer | SMB Growth | AI Strategy | Customer Experience

With over 25 years of experience in business development and sales, I help Small and Medium-Sized Businesses (SMBs) improve performance, strengthen sales processes, and achieve sustainable growth.

My expertise focuses on building practical sales strategies, improving customer experience (CX), and integrating Artificial Intelligence (AI) into business operations to drive measurable results.

Core Skills & Expertise

β€’ Sales Strategy Development – Creating structured sales frameworks, improving pipeline management, increasing lead quality, and reducing dependency on a small number of key clients.
β€’ Sales Training & Coaching – Coaching sales teams and business leaders to improve communication, closing skills, and customer engagement.
β€’ Customer Experience (CX) Improvement – Helping businesses build customer-centric processes that increase retention, loyalty, and long-term value.
β€’ AI for Business & Sales – Advising companies on how to use Artificial Intelligence to automate workflows, improve decision-making, and enhance productivity.
β€’ SMB Growth Consulting – Supporting business owners in scaling operations, optimizing sales performance, and strengthening market positioning.

As the Founder of Hasso – Technologie First, I work with companies across Ireland, the UK, and international markets, combining practical business coaching with forward-thinking AI strategies to unlock business potential and create sustainable growth.

I collaborate with business owners, sales teams, and leadership groups to deliver clear strategies, actionable insights, and measurable results.

Experience

Professional experience10+ years
Freelancer since2000

Languages

GermanNative speakerEnglishFluentDutchFluent

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