10/21/2026 updated


Google Ads, Meta Ads & SEO Specialist | Conversion Tracking (GTM, GA4, CAPI)
About me
Google Ads, Meta Ads and SEO specialist. I run campaigns with conversion tracking behind them (GTM, GA4, Meta CAPI, offline conversions) so every budget decision rests on real orders and booked jobs. Remote, working in English.
Paid ads and SEO specialist working remotely from Pakistan with businesses in the UK, Europe and North America. I treat ads, the website and tracking as one system, because a good campaign pointed at a page nobody can measure still loses money.
Google Ads: Search, Performance Max, Shopping and call campaigns; account audits; Smart Bidding on clean conversion data; offline conversion imports (GCLID) so bidding learns from booked jobs and real revenue, not form fills.
Meta Ads: Facebook and Instagram campaigns for e-commerce and lead generation; audits of inherited accounts; reconciling Events Manager against real store orders before any scaling decision.
Conversion tracking: Google Tag Manager, GA4, Google Ads Enhanced Conversions, Meta Pixel and Conversions API with proper event_id deduplication, Snap Pixel, Shopify Custom Pixels, Consent Mode v2, server-side tagging.
SEO: technical SEO, local SEO, one-page-per-service site structure, Google Business Profile setup, multilingual sites with hreflang.
Websites: WordPress and Shopify builds and fixes, including custom WordPress plugins for lead capture and conversion feedback.
Recent work: rebuilt a UK local service business end to end (site, Google Business Profile, local SEO pages, Google Ads and a plugin that feeds booked-job revenue back into bidding); found a duplicate Meta pixel that was reporting purchases with no orders behind them and absorbing 30-40% of a Shopify brand's daily budget.
Languages: English, Urdu. Website: https://www.marketingkamran.com/