12/26/2024 updated

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Digital Marketing & Communication Specialist

George Town, Malaysia
Malaysia
Degree in Bussiness Administration
George Town, Malaysia
Malaysia
Degree in Bussiness Administration

Profile attachments

Kennedy Anthony Basic Resume OG.pdf.pdf

Servicio al ClienteDemographyDigital MarketingEvent ManagementExhibitionsHospitalityMarketing StrategiesProject ManagementMerchandisingOperations ManagementStorytellingSustainabilityBrandingCampaignsBudgetingTeam ManagementLogistics OperationsCultural ActivitiesCreative StrategiesTourism

Kenth Anthony: Experienced Project Manager, Creative Strategist, and Travel Enthusiast

With over a decade of experience spanning tourism, hospitality, arts, and heritage, I am a seasoned project manager who thrives on delivering exceptional results. My professional journey has been defined by a blend of creativity, strategic thinking, and a passion for creating unique experiences that captivate audiences and drive business growth.

Professional Expertise

• Project Management: As a freelance project manager, I have successfully led high-profile projects, including exhibitions, art collaborations, and brand expansions. My work with TeddyVille Museum Penang, TeddyVille Kingdom, Glow Planet, and Ferringhi Walk has honed my ability to manage multi-faceted operations, ensuring timely execution and budget control.
• Tourism & Hospitality: My time as an APAC Management Trainee with Hilton Sri Lanka provided me with a solid foundation in customer service excellence and operational management. I have since expanded my focus to developing innovative tour packages in Penang, Perak, and Sarawak, catering to diverse demographics, from honeymooners to cultural enthusiasts.
• Creative Strategy: Through ventures like #theMerakCreatives and collaborations with renowned artists, I’ve designed and implemented marketing strategies that enhance brand identity. From social media campaigns to physical merchandise, my approach ensures every project resonates with its intended audience.
• Event Coordination: My experience includes organizing themed events, such as a Halloween project and Merdeka celebrations at Chulia Court, seamlessly blending tradition and modernity to create unforgettable experiences.

Key Skills

1. Leadership & Collaboration: I excel at building and leading teams, fostering a culture of creativity and accountability. My collaborative approach has resulted in successful partnerships with global brands and local businesses alike.
2. Digital Marketing & Branding: Managing online content for brands like TeddyVille and promoting tourism through platforms like Booking.com and Lemon8, I leverage modern tools to drive engagement and visibility.
3. Heritage Promotion: My work emphasizes preserving and showcasing local culture, evident in my curated tour packages and ventures promoting Perlis and Penang’s culinary legacy.
4. Problem-Solving & Adaptability: Whether overcoming challenges during my Starbucks Coffee Master journey or navigating complex event logistics, I approach obstacles with resilience and resourcefulness.

Personal Highlights

My passion for storytelling and travel is evident in my rebranded travel platforms, Journey with Kenth. Through vlogs and curated experiences, I aim to inspire others to explore the world while appreciating the rich tapestry of cultures and histories. My deep appreciation for art and design drives my ongoing collaboration with artists and communities to create meaningful, lasting impacts.

Vision

I believe in merging creativity with strategy to deliver exceptional outcomes. Whether it’s expanding a brand, curating a cultural experience, or managing large-scale events, my goal is to craft meaningful connections between clients and their audiences. My portfolio reflects a commitment to excellence, innovation, and sustainability, ensuring long-term success for every project I undertake.

If you’re looking for a dynamic professional to elevate your project or brand, I am confident in my ability to deliver above expectations.

Let’s create something extraordinary together!

Experience

Professional experience5 - 10 years
Freelancer since2020

Languages

ChineseGoodEnglishFluentSinhalaGood

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