Keywords
Google Analytics
Google AdSense
Google Tag Manager
Media Planning
Google AdWords
Ahrefs Site Explorer
Data Analysis
Bing Ads
Custom Reports
Skills
The main duties were as follows:
- Building PPC strategy including media planning in Google Display Network (Search, Display, Mobile,Video and Merchant campaigns), Yandex.Direct and Facebook/Instagramm;
- Creation and optimazing campaigns according to PPC strategies;
- Preparing detailed reports of campaign performance based on custom and standard Google Ads & Analytics as well as Yandex.Metrika reports;
- Preparing working view in Google Analytics (custom reports, filters, goals);
- Implimenting goals sending from Google Tag Manager into Google Analytics property views;
- writing thematic articles and cases;
- etc.
Skilled in:
Google Ads, Google Tag Manager, Google Analytics, Google Search Console
Bing Ads
Yandex Direct, Yandex Metrika
Serpstat, CheckTrust, Ahrefs
- Building PPC strategy including media planning in Google Display Network (Search, Display, Mobile,Video and Merchant campaigns), Yandex.Direct and Facebook/Instagramm;
- Creation and optimazing campaigns according to PPC strategies;
- Preparing detailed reports of campaign performance based on custom and standard Google Ads & Analytics as well as Yandex.Metrika reports;
- Preparing working view in Google Analytics (custom reports, filters, goals);
- Implimenting goals sending from Google Tag Manager into Google Analytics property views;
- writing thematic articles and cases;
- etc.
Skilled in:
Google Ads, Google Tag Manager, Google Analytics, Google Search Console
Bing Ads
Yandex Direct, Yandex Metrika
Serpstat, CheckTrust, Ahrefs
Project history
Netpeak Agency (Netpeak Group)
April, 2014 - July 2015 - Junior PPC IM
July 2015 - December 2015 - Middle PPC IM
Inweb Agency (Netpeak Group)
December 2015 - February 2017 - Middle PPC IM
February 2017 - March 2018 - Junior SEO IM
Freelance March 2018 - nowadays
Middle PPC / Junior SEO IM
List of site thematics:
- Beauty and SPA-clinics (PPC, SEO),
- Paving tile store (PPC),
- Elite Shoes & Clothing Store(PPC),
- Bulk Saling (Shoes, Clothes, Accessories, LED Equipment, electric equipment, toys)(PPC, SEO),
- Escape-rooms in Ukraine (PPC) and Germany (SEO Audit of a website)
- VMware products (PPC),
- furniture industry (PPC),
- food and flower delivery (PPC),
- educational sources (PPC, SEO),
- windows', roller-up doors, SIP houses, etc. (PPC, SEO)
- Hi-Fi equipment (PPC, SEO),
- trevel agencies (PPC, SEO),
- hotels and restaurants,
- cars, spare car parts and oil (PPC, SEO),
- law offices (PPC).
April, 2014 - July 2015 - Junior PPC IM
July 2015 - December 2015 - Middle PPC IM
Inweb Agency (Netpeak Group)
December 2015 - February 2017 - Middle PPC IM
February 2017 - March 2018 - Junior SEO IM
Freelance March 2018 - nowadays
Middle PPC / Junior SEO IM
List of site thematics:
- Beauty and SPA-clinics (PPC, SEO),
- Paving tile store (PPC),
- Elite Shoes & Clothing Store(PPC),
- Bulk Saling (Shoes, Clothes, Accessories, LED Equipment, electric equipment, toys)(PPC, SEO),
- Escape-rooms in Ukraine (PPC) and Germany (SEO Audit of a website)
- VMware products (PPC),
- furniture industry (PPC),
- food and flower delivery (PPC),
- educational sources (PPC, SEO),
- windows', roller-up doors, SIP houses, etc. (PPC, SEO)
- Hi-Fi equipment (PPC, SEO),
- trevel agencies (PPC, SEO),
- hotels and restaurants,
- cars, spare car parts and oil (PPC, SEO),
- law offices (PPC).
Local Availability
Only available in these countries:
Ukraine
Other
There are links to some arcticles written by myself:
"Case Study: 59,35% “Not Set” Traffic Drop in Google Analytics"
https://netpeak.net/blog/case-study-59-35-not-set-traffic-drop-in-google-analytics/
"Чем подбор и группировка ключевых фраз отличается в SEO и PPC"
https://inweb.ua/blog/keywords-seo-ppc/
"Как разметить информацию об организации для Google и Yandex"
https://inweb.ua/blog/schema-org-organization/
"Case Study: 59,35% “Not Set” Traffic Drop in Google Analytics"
https://netpeak.net/blog/case-study-59-35-not-set-traffic-drop-in-google-analytics/
"Чем подбор и группировка ключевых фраз отличается в SEO и PPC"
https://inweb.ua/blog/keywords-seo-ppc/
"Как разметить информацию об организации для Google и Yandex"
https://inweb.ua/blog/schema-org-organization/
