Help medium-sized companies to improve their Google Ads strategies, as well as to develop, execute and analyze new ones.
Serve 100 clients in a period of 3 months with the goal of achieving the client's KPIs.
On a daily basis I have the following tasks:
Optimizing existing campaigns by improving quality factors, adjusting targeting or changing keyword settings.
Creating marketing strategies that reflect the client's goals:
For instance, Bumper Ads for awareness, VA Campaigns for sales or dynamic re-marketing campaigns.
Implementation of tracking tags via Google Tag Manager.
Setting up Google Ads conversion tracking, as well as Google Analytics tracking methods.