05/16/2026 updated
100 % available
Marketing Professional | Performance and Paid Media Specialist
Goiânia, Brazil
Only remote
Degree in MarketingAbout me
Description I'm Natan, a Marketing Professional and Performance & Paid Media Specialist. My specializations include: Paid Media Strategies Strategic Email Marketing Social Media Management Data Analysis & Optimization User Experience (UX) B2B and B2C Marketing
Media PlanningSocial MarketingContent MarketingDigital MarketingE-CommercePerformance ManagementField MarketingGoogle AnalyticsSearch Engine OptimizationMarketingInbound MarketingInfluencer MarketingMarketing StrategiesInteractive MarketingMarketing Communications
Paid Media Management
Expertise in planning, executing, and optimizing paid traffic campaigns across Google Ads, Meta Ads (Facebook/Instagram), LinkedIn Ads, and TikTok Ads, with a focus on brand visibility, lead generation, and ROI maximization for both B2B and B2C markets.
Social Media Management
Comprehensive management of social media channels, including content planning, publication, and performance monitoring to optimize audience engagement and align actions with business objectives.
Data Analysis and SEO
Proficiency in Google Analytics 4 (GA4) for campaign performance tracking and data-driven decision-making, combined with SEO strategies to improve organic visibility and digital presence.
Content Marketing
Development and execution of content marketing strategies across digital platforms, supporting brand strengthening and customer acquisition.
E-commerce Management
Full management of an e-commerce operation, covering product selection, sales strategy, digital marketing, order processing, and delivery logistics.
Adobe Suite
Use of Adobe Suite tools to support creative and visual marketing production needs.
Hootsuite
Use of Hootsuite for social media scheduling, monitoring, and performance analysis.
UX Optimization
Maintenance and updating of corporate websites, including content publication and technical improvements focused on user experience optimization.
Inbound Marketing
Knowledge of inbound marketing methodologies, certified through Hubspot Academy, applied to attract and convert qualified leads.
Expertise in planning, executing, and optimizing paid traffic campaigns across Google Ads, Meta Ads (Facebook/Instagram), LinkedIn Ads, and TikTok Ads, with a focus on brand visibility, lead generation, and ROI maximization for both B2B and B2C markets.
Social Media Management
Comprehensive management of social media channels, including content planning, publication, and performance monitoring to optimize audience engagement and align actions with business objectives.
Data Analysis and SEO
Proficiency in Google Analytics 4 (GA4) for campaign performance tracking and data-driven decision-making, combined with SEO strategies to improve organic visibility and digital presence.
Content Marketing
Development and execution of content marketing strategies across digital platforms, supporting brand strengthening and customer acquisition.
E-commerce Management
Full management of an e-commerce operation, covering product selection, sales strategy, digital marketing, order processing, and delivery logistics.
Adobe Suite
Use of Adobe Suite tools to support creative and visual marketing production needs.
Hootsuite
Use of Hootsuite for social media scheduling, monitoring, and performance analysis.
UX Optimization
Maintenance and updating of corporate websites, including content publication and technical improvements focused on user experience optimization.
Inbound Marketing
Knowledge of inbound marketing methodologies, certified through Hubspot Academy, applied to attract and convert qualified leads.
Experience
Professional experience0 - 5 years
Freelancer since2026
Languages
EnglishGoodPortugueseNative speakerSpanishBasic knowledge
Project history
Data Entry & Reporting (Meta, Google, TikTok Ads): Managing my own e-commerce store meant that budget efficiency was critical. I am deeply familiar with extracting, entering, and analyzing data from Meta, Google, and TikTok Dashboards. I don't just report numbers; I understand how to read them to find areas of improvement.
Reviewing Performance & Campaign Optimization: I am used to looking at marketing data objectively to pivot strategies. I look forward to collaborating with your team to review performance, brainstorm ideas, and scale client campaigns.
Managing Marketing Calendars: Running a retail brand requires strict organization. I managed product launches, content creation, email workflows, and promotional calendars simultaneously. I am highly organized, detail-oriented, and used to keeping multiple moving parts on schedule.
Client Outreach & Adaptability: From negotiating with suppliers and influencer partners to handling customer relations, communication is one of my strongest suits. I am comfortable with outreach strategies and highly adaptable when it comes to learning new tools or taking on unexpected marketing tasks.
Development and implementation of paid traffic strategies (Google Ads, Meta Ads) focused on brand strengthening, resulting in increased visibility and engagement. Management of social networks and internal and external communication campaigns. Maintenance and updating of the corporate website, including content publication and technical improvements for UX optimization.
Planning and execution of paid traffic strategies focused on performance, resulting in increased brand visibility and qualified lead generation. Complete social media management, including content planning, publication, and metric monitoring to optimize performance and audience engagement.