07/10/2024 updated

**** ******** ****
100 % available

martindobry@seznam.cz; Senior Scrum Master, Project Manager, Product Owner, Digital transformation

Prague, Czech Republic
Worldwide
Business management
Prague, Czech Republic
Worldwide
Business management

Profile attachments

CV-MartinDobry-ScrumMaster-2024-06-dev.pdf

InnovationApplication Programming Interfaces (APIs)Agile MethodologyArtificial IntelligenceAnalytical ThinkingMicrosoft AzureCustomer Relationship ManagementCloud ComputingComputer ProgrammingDatabasesContent ManagementDevOpsDigital MarketingDigital ProductionsDigitizationE-CommercePayment SystemsSearch Engine OptimizationMarketingMachine LearningMarketing AutomationOffshoringPeer-To-Peer (P2P)Scrum MethodologySalesforce.ComSearch Engine MarketingSoftware EngineeringWeb Performance OptimizationChatbotsReact.jsBackendSearch EnginesFront End Software DevelopmentSalesforce Pardot
Freelande.de does not allow me to open my inbox, so please reach out directly to martindonbry@seznam.cz

Looking only for remote contracting options.
I am managing DEV teams, not developing myself.
NO relocation or employment offers please.

Delivery Manager, Scrum Master, Agile Coach, Product Owner.
Areas of interest: ML, AI, Offshoring digital production (Hiring, DEV, IT, Ops, Digitization, marketing automation, scrum, e-commerce, Salesforce, Cloud, Pardot, chatbot, agile methodologies, Azure, Foundation and scaling of Digital Hubs, enabling and fostering transformation and innovation.
Strong hands-on experience with Business/Service/Product/Software development. Combined with PM (Agile/Scrum), Online Marketing, Development and Web optimization (e-commerce, conversion, analytics, SEO, PPC). Keen on following the latest Tech trends and applying where sensible (ML/AI).
Offshoring digital production (Hiring, DEV, IT, Ops, Marketing).
DevOps, React, P2P, Apple, CRM, Database, Facebook, coding, SEO, online payment, CMS, backend, frontend, programming, Search Engine, Google, API

Experience

Professional experience10+ years
Freelancer since2015

Languages

GermanFluentEnglishNative speakerCzechNative speaker

Project history

Portfolio management support

BMW

Automotive & Vehicle Manufacturing

1000-5000 team member

BMW & MINI (via Berylls as external contract) - focus on Digital Vehicle Sales, supporting large transformation project from the Portfolio side (Jira, Confluence).

Scrum Master

Vogel Communications Group

Media & Publishing

250-500 team member

Scrum Master bei einem Projekt zur Entwicklung eines 3D-Trainingssystems für die Automobilindustrie (Mechanikerschulung).

Product Owner

Direct Online Services

Goods & Retail

250-500 team member

Direct Online Services (external contract) - PO role to establish pilot for intranet pages as well as collect suggestions for current eShop in UK and DE (SW DEV, working with Python, Django DEV team)

Growth hacking

Doller.cz

Goods & Retail

< 10 team member

Growth hacking (external contract) - business, online marketing, consulting

Delivery Manager

The Adecco Group
Locations: Prague (2021), Berlin (2020)
Projects (Areas): Marketing Automation, Salesforce Marketing Cloud, Pardot,
Multichannel Multimedia Massaging Hub
Previous role: Product Development Lead, Scrum Master, Couch
Product: Career Assistant / chatbot
Building highly efficient teams and couching on agile methodologies.
Tech Stack: Azure (public cloud), Azure DevOps, .Net, C#, React

eCommerce Manager

PetCenter.cz

Goods & Retail

50-250 team member

PetCenter.cz - (external contract) eCommerce management - multiple eCommerce sites in multiple countries, budget, expansion planning, and team management

Chief Operations Officer & Co-Founder

ŠKODA AUTO DigiLab s.r.o.
Right hand of the DigiLab Managing Director. Focused on streamlining and
increasing performance of individual projects. Mainly through the following
areas (hiring, overseeing and steering teams):
* Development (set DEV strategy, hired initial team, managed external
suppliers)
* IT migration (HW, SW, supplier, compliance, connection to mother company,
security audit ISO 27001)
* HR and hiring (recruitment agencies, internal recruiters, interviews,
evaluations, KPIs setting, motivation and benefit program, couching selected
high-potential individuals, internal guidelines and processes)
* Ops (back-office team team taking care of daily business support)
* Marketing (team covering high priority projects), PM (PM of all projects),
Analysts, Discovery (research, concepts, PoC, pre-MVPs, Design thinking),
Legal

Senior Project Manager & Co-Founder

ŠKODA AUTO DigiLab s.r.o.
Project Manager / Product Owner
HoppyGo (P2P Car Sharing) new mobility service development from concept,
through prototype/PoC, MVP to the #1 P2P car sharing in Czech Republic.
Business case, KPIs, supplier management, board approval (ŠKODA AUTO
investment).
Later appointed to the HoppyGo Supervisory Board

Freelance / Contractor

Freelance, self-employed
2017- Online marketing and Project management @ freelance.
2016 - Account Manager and Headhunter @ DigiMates.cz
2002 - 2014
Brands: Microsoft, Gigaset / Siemens, Apple, Ford, O2, Wunderman...
I was working mainly for advertising agencies and their clients. Formerly
my clients span across car, pritning, IT/telco and industry sectors. My roles
varied depending upon project: digital operations manager, team lead, project
manager...
My experience oscillates around websites, covering anything needed
around online marketing and advertising (concepts, strategies, optimization,
PPC, display, remarketing...), web-design, web-mastering, development,
translations, user testing, optimization, preparation of presentation and
communication materials, product management, communications with
agencies/suppliers, product testing and reporting.

Head of Prague Center

Zeta Interactive
eBay Enterprise division was sold to Zeta Interactive.
Head of Prague center operations directly overseeing all aspects of business:
* Client service and Operations (service contracts negotiations, overseeing
execution and delivery of all services - emailing, analysis, CRM programs and
coordinating special projects across continents, processes, reporting, SOW,
SLAs...)
* Financial (revenue, budgeting, forecasting, invoicing, POs...)
* HR (interviewing, hiring, negotiations, payroll, 1on1s, escalations, team
growth, couching...)
* Legal (agreements, contracts, terminations...)
* Partners (recruiters, payroll, new office lease...)

Operations Manager

eBay Enterprise Marketing Solutions (formerly e-Dialog)
Build and continual grew Prague team (Email specialist, Database analysts,
Onsite Marketing Operations and QA specialist) supporting eBay Prague
operations.

CMO

Feedo (CZ, SK, PL)
Helped the company to reach record in revenues and in number of new
customers.
Oversaw all aspects of marketing including internal marketing team and
agency work.
Hands-on / personal management of one channel - Facebook performance
marketing budget (including very successful re-marketing strategies).
Suggested marketing strategy for 2015 including budgeting and media plan.
Both for current countries as well ongoing expansion abroad.

Digital Operations Manager

Wunderman / Microsoft
2013-2014 - Digital Operations Manager
2012-2013 - Digital Lead
2011-2012 - Team Lead WE
Client: Microsoft
Region: Europe (WE + CEE + signle subs)
Team: 29 consisting of Project managers, Team Leads, Developers and
Editors
Responsibility:
* overseeing all website related work (production/maintenance)
* single point of contact of key internal and external stakeholders
* Managing various Microsoft websites in Western Europe markets
* Delivering campaign updates across region within defined scope across
region within set deadlines
* Hiring, training, motivating, supervision of resources (SLA, quality of delivered
work...)
* Working from agency side making sure both client and agency meet their
goals and satisfaction levels are maintained

Product Manager

Bontia
http://www.bontia.com/
* Consultations and execution of the project plan in coordination with Project
Manager / CEO and the key departments / suppliers (printing, shipping,
graphics, sales, developers)
* Covering all aspects of eShop relaunch (redesign, sales performance, new
functions coding/implementations/testing, basic SEO, basic PPC and online
campaigns)
* Covering all preparations for international launch (translations, abroad
shipment and bank account setup, online payment methods selection and
implementation, pricing consulting/implementations in e-shop system)
* Content management (CMS)
* Managing hotline (setup including IT solution, hiring, supervision)
* Managing partners' relationships (web and printing solutions backend/
frontend programming companies, large accounts, dealers, photographers...)

Web manager

Publicly listed Automotive Company
* Consultations upon all issues related to all managed websites and
their developments according to the business strategy as well as ad-hoc
maintenance
* Daily cooperation with the web team members (programmers, graphics, PPC
operators, office manager and supporting staff)
* Close cooperation with top managers of major departments (Marketing, PR,
Hotline, IT, Purchase, Sales...) as well as the CEO/business owner
* Supervision and management of external suppliers
Sample projects (mainly combination of internal and external suppliers):
* SEO optimization (general SEO setup as well as additional agency
coordination on KW optimization , Long-tail as well as high traffic KW, linkbuilding)

Web manager

Siemens (SRE)
Siemens Real Estate is the real estate manager of Siemens AG. Internationally
active specialist in office and commercial real estate.
www.realestate.siemens.com
SRE intranet sites/portals management in the following countries:
Czech republic, Germany, Great Britain, Russia, China, USA, Latin America
(portal for 12 countries: Argentina, Brazil, Chile, Colombia, Costa Rica,
Ecuador, El Salvador, Guatemala, Honduras, Mexico Nicaragua, Peru,
Venezuela)
Project Management, SEO (Search Engine Optimization), Content
Management, Localization, Web Design, Website Coding, site setup, redesign,
updates, content migration, CMS selections, online campaign planning and
execution, migrations, small app. development (Route-planer based on Google
Maps API), online Brand and CI management (SRE world-wide)

Marketing coordinator

Slovnaft
Slovnaft - wholesale and retail sale of fuel and lubricants
www.slovnaft.cz
Marketing coordinator - responsible for all aspects of marketing activities in
Czech republic (strategy, budgeting, MarCom, loyalty program...)

Webmaster

CDS, Apple IMC
www.apple.cz,
www.apple.sk

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