Professional Google Ads Freelancer

Provide consulting services and execution in the areas of Paid Search, Display and SEO. Actively executing campaigns to achieve desired results.

Past and current clients: Resco, GSK, LEGO, Recru, Microsoft, Adidas, LG, Samsung, IKEA, Boiron, MasterCard, Delux, Mania, Ermaan, Dr.Oetker, GM, Honda, Directreal, SFA, Dormeo, Delimano, Jaspravim, NoveZlatovce etc.

Responsibilities:

• Developing and implementing comprehensive Google Ads strategies to drive qualified lead generation.
• Optimizing ad copies and creatives.
• Expertise in campaign structuring, targeting, and keyword research for optimal performance.
• Providing strategic recommendations for keyword expansion and campaign optimization.
• Daily campaign maintenance and optimization, including ad spend adjustments to achieve performance goals.
• Skilled in bid management, monitoring impression share, Quality Score, and CPA targets.
• Collaborating effectively with product teams to optimize landing page performance and user experience.
• Managing graphic designers to ensure creative assets align with campaign objectives.
• Recommending content and format strategies for YouTube video campaigns to enhance engagement and conversions.
• Generating comprehensive monthly campaign reports on key metrics such as clicks, leads, opportunities, and keyword performance.
• Analyzing data to identify trends, insights, and actionable recommendations.
• Implementing and managing conversion pixels, event tracking, and URL parameters for accurate data collection and attribution.

Skills & Expertise

Product Management Skills,  Project Tracking Tool
Google Ads, Linkedin Ads, Microsoft Ads, Facebook Ads
Google Analytics, Gemius, Web CEO, Semrush, Google Tag Manager, Google Search Console, Microsoft Office Suite
InDesign, Photoshop, WordPress,