12/11/2023 updated
100 % available
B2C and B2B domain , Go to Market strategy , Channel Management , Key account Management, Profit
Hyderabad, India
Worldwide
MBABusiness To BusinessBusiness DevelopmentStrategic ManagementCategory ManagementMarket ShareMarketing ChannelOperations ManagementStreamlineGo to MarketAccount Management
Profile
A seasoned professional with 30 years plus experience in B2C and
B2B , P&L , Strategic Planning, Business Development, and Go To
Market Strategy. Proven strength in Channel management and
distribution. An accomplished career track of increasing revenue ,
improving margins, Streamlining Workflow, market share and
Creating a accelerate productivity.
operations management,
category management, key accounts management, Govt and
Gem .
Experience
Professional experience10+ years
Freelancer since2020
Languages
EnglishGoodTeluguGood
Project history
- Lead the transformation of GTM strategy in in B2B operations
- Leveraging business through key accounts, segment , Govt and Gem business .
- Accelerating manpower productivity 2X through manpower rationalisation and channel management
- Category management to ensure market share gain in each addressable market
- Productivity and profitability of sales team
- Driving EBIDTA for profitable growth
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- Instrumental in implementation of GTM strategy across channels .
- Driving multiple channels in Retail – GT, MT, AF and DD for exponential growth
- Positioning and Execution of Aquaguard and Aquasure brands in Retail as part of GTM strategy
- Lead the category management ensure market share gain in each category
- Lead the Corporate gifting and implantation of hub and spoke model for Gravity water purifiers.
- Driving market share through ND and WD
- Digital initiatives for driving sales force effectiveness , visibility of trade pipeline , tertiary sales.
- Driving marketing initiatives through ISP management and trade marketing
- Driving profit centre concept at Zonal business level .
- Business planning and strategy execution in the region .
- Driving market share gain through ND and WD
- Developing channel business based on MPV for both GT & MT
- Driving marketing initiatives and tertiary drive
- Productivity and profitability of sales force
- Driving category wise business across channels
- Zonal business profitability