03/17/2025 updated
100 % available
Senior Digital Marketing & AI Expert
Dubai, United Arab Emirates
Worldwide
Bachelor of Arts in Business CommunicationsAccount PlanningAdvertisingBusiness MarketingBing AdsOnline AdvertisingCustomer Relationship ManagementSocial MarketingContent MarketingDigital MarketingSearch Engine OptimizationGraphic DesignHealth CareMarketingMarketing StrategiesMarket Penetration
Digital Marketing Strategy
Proficient in market analysis, strategy development, and product positioning. Extensive experience in omnichannel digital marketing across multiple industries, with a focus on pharmaceuticals.
AI and Data-Driven Marketing
Expertise in leveraging AI tools and data-driven methodologies to enhance customer engagement and brand visibility. Utilizes advanced analytics to guide strategic decisions and improve campaign effectiveness.
Project Management
Led cross-functional teams in the delivery of complex omnichannel marketing strategies. Ensures projects are completed on time, within budget, and above quality standards.
Digital Pharma & Healthcare Marketing
Specialized knowledge in digital marketing for the healthcare sector, including product launches and targeted campaigns for healthcare audiences.
Search Engine Optimization (SEO)
Technical and content-based SEO, search engine & usability optimization skills to improve online visibility and market penetration.
Paid Advertisement
Expertise in Google Ads, Bing Ads, and various forms of online advertising to drive targeted traffic and conversions.
Social Media Marketing (SMM)
Extensive experience with platforms like Facebook, Instagram, Twitter, Pinterest, TikTok, and LinkedIn for brand promotion and engagement.
Content Marketing
Creation of optimized texts, videos, images, and graphics to enhance brand messaging and customer engagement.
Proficient in market analysis, strategy development, and product positioning. Extensive experience in omnichannel digital marketing across multiple industries, with a focus on pharmaceuticals.
AI and Data-Driven Marketing
Expertise in leveraging AI tools and data-driven methodologies to enhance customer engagement and brand visibility. Utilizes advanced analytics to guide strategic decisions and improve campaign effectiveness.
Project Management
Led cross-functional teams in the delivery of complex omnichannel marketing strategies. Ensures projects are completed on time, within budget, and above quality standards.
Digital Pharma & Healthcare Marketing
Specialized knowledge in digital marketing for the healthcare sector, including product launches and targeted campaigns for healthcare audiences.
Search Engine Optimization (SEO)
Technical and content-based SEO, search engine & usability optimization skills to improve online visibility and market penetration.
Paid Advertisement
Expertise in Google Ads, Bing Ads, and various forms of online advertising to drive targeted traffic and conversions.
Social Media Marketing (SMM)
Extensive experience with platforms like Facebook, Instagram, Twitter, Pinterest, TikTok, and LinkedIn for brand promotion and engagement.
Content Marketing
Creation of optimized texts, videos, images, and graphics to enhance brand messaging and customer engagement.
Experience
Professional experience10+ years
Freelancer since2019
Languages
GermanNative speakerEnglishNative speakerPortugueseGoodRussianNative speakerSpanishGood
Project history
Founder of the company. Spearheads strategic planning and execution of international online marketing projects for clients including Kempinski, Bayer AG, AOK Nordost, DHL, ATLAS.ti, morefire GmbH, SANOFI and more. Leads cross-functional teams in complex omnichannel marketing strategies.
Oversaw the agency's operations, from planning and quality assurance to innovation and risk management. Cultivated a data-driven approach to digital media strategy.
Developed and implemented omnichannel online marketing strategies for BAYER AG's group companies and brands. Led cross-functional teams in strategic planning and execution of digital marketing campaigns in the healthcare sector.