08/21/2026 updated

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Senior Marketing, Content & Business Operations Professional

Sofia, Bulgaria
Worldwide
BA Advertising & Marketing, Coventry University, United Kingdom (2013-2017)
Sofia, Bulgaria
Worldwide
BA Advertising & Marketing, Coventry University, United Kingdom (2013-2017)

Profile attachments

Bilyana Hristova - CV 2026.pdf

About me

Digital marketing, VA and operations professional with 7+ years of experience supporting CEOs, founders and international teams. I combine strategic thinking with hands-on execution, bringing structure to complex projects and turning ideas into completed actions.

Content CreationContent ManagementContent MarketingContent MigrationDigital MarketingEnterprise Content ManagementMarketingMarketing Co-OperationsMedia StrategyContent EditingContent DistributionContent EditorDigital StrategyCopywritingAd OperationsContent Strategy
Digital Marketing
Expertise in digital marketing strategy, brand building, and content strategy across multiple channels, supporting startups and established businesses across Europe, the UK, Australia, Canada, and Ireland.

Copywriting & Content Management
Creation and management of accurate, engaging, and customer-focused content for websites, social media, and marketing campaigns, ensuring consistency, quality, and an exceptional user experience.

Graphic Design & Branding
Proficiency in graphic design tools including Photoshop, Illustrator, and InDesign, applied to branding projects, visual assets, and UI design across various industries.

Recruitment Marketing & Talent Acquisition
Support for recruitment operations and marketing, improving brand visibility, candidate attraction, and messaging across digital channels while supporting recruitment campaigns.

Social Media Management
Management of social media platforms, content planning, PR, and communications to strengthen brand presence and support day-to-day operations.

Business Operations & Administrative Support
Executive-level administrative and operational support including managing day-to-day operations, business processes, internal coordination, invoicing, and workflow efficiency.

E-Commerce & Product Management
Hands-on experience overseeing e-commerce operations, working with suppliers, manufacturers, and fulfilment partners as part of running a feminine wellness supplement brand.

AI Tools
Application of AI tools to support marketing, content, and business operations tasks.

Podcast Production
Production and management of podcast content as part of a broader marketing and communications strategy for a private psychology practice.

Experience

Professional experience5 - 10 years
Freelancer since2020

Languages

BulgarianNative speakerEnglishFluentSpanishBasic knowledge

Project history

Founder & Brand Owner

Feminine Supplement Brand (own brand)
Owning and managing a feminine wellness supplement brand, with hands-on experience across all areas of business operations. Working with suppliers, manufacturers, and fulfilment partners, overseeing e-commerce, marketing, customer experience, and day-to-day operations.

Website Coordinator (part-time)

Luxury Serviced Apartments (London, UK - Remote)
Managing and optimising content for a global portfolio of luxury serviced apartments and residential properties. Analysing property information, amenities, locations, floor plans, and visual assets to create accurate, engaging, and customer-focused property listings. Responsible for maintaining content quality across the website, ensuring consistency, accuracy, and an exceptional user experience while supporting ongoing website updates and optimisation initiatives.

Senior Marketing Contractor (part-time)

CRG TEC, Recruitment agency in Liverpool
Contract role focusing on marketing strategy and talent acquisition support. Working closely with leadership and recruiters to improve brand visibility, candidate attraction, and messaging across digital channels, while supporting recruitment campaigns and ongoing content initiatives.

VA & Marketing Support (Part-time)

Private Practice (Australia - Remote)
Providing marketing and operational support for a private psychology practice in Australia, working closely with the founder to strengthen brand presence. Managing content, PR, communications, podcast production, and social media, while streamlining workflows to support day-to-day operations.

Senior Marketing & Talent Acquisition

Eirkoo, Recruitment agency in Dublin
Supported recruitment operations and marketing across multiple markets, combining talent acquisition with employer branding and content initiatives. Traveled regularly to Dublin for quarterly meetings, contributing to corporate video production and in-house marketing campaigns, while working closely with recruiters and leadership to support business growth.

Freelance Marketing & Design Consultant

Freelance
Worked across a wide range of freelance projects, including graphic design and branding, social media management, marketing strategy, ad-hoc campaigns, and administrative support. Strengthened ability to adapt quickly across industries, work independently, and deliver practical, creative solutions tailored to each client's needs.

PA & Business Executive (Remote)

Canapur - Agriculture & Tech in Canada
Provided executive-level administrative and marketing support for an agriculture and technology company based in Canada, managing day-to-day operations, business processes, and internal coordination. Traveled to Canada for in-house activities and on-site collaboration.

Marketing Coordinator (In-House)

Mobile Wave Solutions - Software Company
Provided in-house marketing and office management support for a software company, combining marketing coordination with day-to-day office manager and administrative duties. Supported recruitment and employer branding initiatives, managed internal processes, onboarding, and communications, and ensured smooth operations across teams in a fast-paced tech environment.

Office Manager (In-House)

Inforom - Recruitment Agency
Managed office operations, invoicing, and administrative processes while supporting recruitment consultants with candidate communication and documentation. Contributed to improving internal organisation and workflow efficiency.

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