09/27/2026 updated

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Senior UX Researcher

Lyon, France
Only remote
MSc Cognitive Systems
Lyon, France
Only remote
MSc Cognitive Systems

Profile attachments

Resume Svenja.pdf

About me

Senior UX Researcher with 7+ years of experience in consumer tech and a background in Cognitive Science. I've worked in agile, cross-functional teams with Product, Design, Engineering and Data, including research on user trust in AI-driven search at Kiwi.com.

User Experience (UX)Data AnalysisConcept TestingDesign ResearchPython (Programming Language)Market ResearchSQL DatabasesSurvey ResearchUser Interface TestingUsability TestingInterviewingUser Research
Mixed-Methods UX Research
End-to-end research from discovery to post-launch evaluation, combining qualitative methods (user interviews, usability testing, JTBD, Kano) with quantitative methods (experimental and survey design, concept testing, behavioural analytics) across multiple product domains.

AI & Trust Research
Research on user trust, transparency and mental models in AI-driven product experiences, including AI flight search at Kiwi.com. Cognitive Science background with coursework in AI systems. Hands-on use of AI for data analytics, with judgement on validating AI-generated insights.

Advanced Quantitative Methods: Conjoint, MaxDiff & Pricing
Conjoint and MaxDiff analysis, pricing research and concept testing to validate product ideas and support pricing and positioning decisions.

Data Analysis & Statistics
Inferential statistics, Python (Pandas, NumPy, SciPy), SQL and Looker for analysing behavioural and attitudinal data and interpreting product analytics alongside Data Analysts and Product Managers.

Machine Learning & Predictive Modelling
Clustering and predictive modelling of experimental data, contributing to peer-reviewed academic publications.

Brand Positioning & Messaging Research
Identifying messaging that best matches users' mental models of a product, to define positioning and taglines.

Research Strategy & Stakeholder Enablement
Evidence-led strategy and stakeholder facilitation, advising senior stakeholders on methodology, scope and interpretation across strategic and tactical projects.

Questionnaire Design & Research Mentoring
Questionnaire design, and mentoring non-research stakeholders in research best practices and results interpretation to raise research maturity across teams.

Experience

Professional experience5 - 10 years
Freelancer since2026

Languages

GermanNative speakerEnglishFluent

Project history

Quant Research Consultant

Svenja Pieritz Consulting
Helping product and strategy leaders make confident product and marketing decisions they can defend with confidence.

Senior Quantitative UX Researcher

Kiwi.com

500-1000 team member

  1. Owned the end-to-end UX research function as the first and only quantitative UX researcher, partnering with Product, Design, Data, and the CEO.
  2. Advised senior stakeholders on methodology and interpretation, designed and executed bespoke quantitative studies including concept testing, pricing research, MaxDiff, Conjoint analysis, and attitudinal surveys.
  3. Validated CEO- and leadership-led concepts, defined brand positioning and tagline, and mentored non-research stakeholders in research best practices.

Principal Researcher

LalTal

< 10 team member

Led qualitative and quantitative UX research resulting in a 200% increase on the System Usability Scale of the mobile app. Partnered closely with Product and Design to iteratively validate concepts and improve product development under tight constraints.

Research Scientist / UX (Health & Education Moonshot)

Telefonica Innovation Alpha

50-250 team member

Designed and evaluated psychology-based interventions for digital mental health and behaviour change products. Analysed experimental data using clustering and predictive machine learning techniques, contributing to peer-reviewed publications. Developed personalised assessment models combining cognitive science, Bayesian statistics, and adaptive learning systems.

Certificates

NEO-PI-3 Personality Assessment

Hogrefe Oxford

2019


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