11/07/2026 updated

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100 % available

Technical Delivery Leader | Solution Architect | Business Systems & Execution

Belgrade, Serbia
Only remote
Bachelor of Computer Science
Belgrade, Serbia
Only remote
Bachelor of Computer Science

Profile attachments

Martin_Stanojevic_Master_CV_Freelancermap.pdf

About me

I help businesses turn complex requirements into working software systems. With 19+ years of experience and 30+ business systems developed, I cover discovery, solution architecture, technical delivery, team leadership and hands-on development, connecting business objectives with practical execution.

PHPApplication Programming Interfaces (APIs)Business Process ManagementBusiness AnalysisManagement and Business ConsultingBusiness Process AutomationBusiness SystemsBusiness Workflow AnalysisTechnical AnalysisInformation Technology ConsultingContinuous DeliveryData MigrationDatabase AnalysisDatabase DesignDatabase DevelopmentDisciplined Agile DeliveryEngineering ManagementTechnology StrategiesLaravelMySQLObject-Oriented Software DevelopmentOperational ExcellencePHP DevelopmentSoftware ArchitectureRequirements EngineeringRequirements ManagementService DeliverySolution ArchitectureStakeholder ManagementSystems IntegrationTechnical ManagementWorkflowsProject ConsultingAnalysis of Business ProcessesPHP FrameworksBackendBackend ProgrammingSolution DeliveryDeployment AutomationTeam ManagementProject DeliveryApi DesignTechnical ConsultancyService Delivery ManagementIT Project Management
Business Understanding, Operational Analysis & Consulting

I start with business objectives and operational reality, not technology. I work directly with owners, executives, clients and stakeholders to understand operations, uncover constraints and opportunities, challenge assumptions and shape solutions that create measurable business value.


Business Processes, Digitalization & Improvement

I analyze and redesign complex workflows, responsibilities and information flows. Through digitalization, automation and operational improvement, I reduce repetitive work, improve coordination and management visibility, and help organizations increase capacity without proportional overhead. Experience spans commercial lifecycles, logistics, assets, field operations and multi-location businesses.


Solution, Product & Systems Architecture

I take ownership of discovery, requirements, solution definition and architecture, translating business needs into functional designs, product roadmaps, data models, integrations and delivery phases. I select technology around business fit, reliability, maintainability and scalability.


Client Relations, Stakeholder Management & Delivery Ownership

I manage client and executive stakeholder relationships, aligning business priorities, expectations and technical teams. I take end-to-end project and delivery ownership across scope, estimation, planning, risks, implementation, production and continuous improvement — keeping decisions connected to real operational outcomes.


Team Leadership & Project Management

I form and lead multidisciplinary teams of up to 15, coordinating specialists, technical direction, priorities, quality and delivery. My experience includes international enterprise engagements with development scope approaching €1 million.


Backend Engineering, Databases & Integration

Deep hands-on PHP/Laravel and MySQL/SQL experience: complex business logic, backend design, REST APIs, Redis, queues, Git and system integrations. Database architecture, data modelling, performance optimization, complex migration and modernization of legacy platforms. I can lead architecture and execute technically.


Operational Intelligence, Automation & AI

I design dashboards, operational reporting, decision-support tools and automated workflows that improve visibility and control. I use AI-assisted engineering and apply AI to business workflows where it produces practical value.


Proven Business Impact

Across automotive, real estate, industrial operations, logistics, healthcare, security and finance, my work has helped reduce manual administration, improve operational capacity, strengthen management control and connect fragmented operations. I can own a focused consulting or technical assignment, or carry an initiative from initial understanding through working implementation.

Experience

Professional experience10+ years
Freelancer since2007

Languages

EnglishFluentSerbianNative speaker

Project history

Solution Architect & Technical Delivery Lead

International Healthcare Services Organization

Pharmaceuticals & Medical Technology

Multi-Country Healthcare Management & Operational Intelligence Platform

Led the architecture and technical delivery of a centralized management platform connecting healthcare operations across multiple countries. Worked with stakeholders to understand operational requirements, fragmented information flows and reporting needs.

Defined the solution architecture, data structures, management workflows, integrations and reporting capabilities. Coordinated implementation of consolidated statistics, operational dashboards, cross-country comparisons and executive performance visibility.

Business impact: Created a centralized view of previously separate operations, improving management visibility and providing a foundation for identifying performance differences, operational inefficiencies and improvement opportunities.

Technical Lead & Solution Architect

Security & Field Services Provider

Other

Operational Workforce & Field Management Platform

Designed and led web and mobile platforms coordinating distributed security and field-service operations. The systems connected employees, customer locations, shifts, recurring duties, field assignments, incidents and management oversight across multiple operational sites.

Led a multidisciplinary team of approximately five, defining workflows, application architecture and technical delivery. Field applications supported GPS-based location and status tracking, interventions and operational reporting. Customer-facing mobile functionality allowed clients to report urgent incidents and requests, which entered structured workflows for assignment and dispatch to appropriate field personnel.

Business impact: Connected customers, central management and field teams within shared operational workflows. Reduced dependence on fragmented manual communication, improved response coordination and reporting consistency, and freed management capacity through more standardized daily operations.

Solution Architect & Technical Lead

Healthcare Technology Company

Pharmaceuticals & Medical Technology

AI-Powered Healthcare Professional Platform

Architected and led delivery of an AI-powered software platform for healthcare professionals, bringing multiple specialized conversational and task-based assistants into one working environment. The solution addressed professional information handling, patient-history review, document analysis and administrative workflows.

Designed the application architecture and integrated OpenAI APIs, private-document question answering, medical information assistance, image/scan analysis and browser/email-client functionality. Connected AI capabilities with structured application logic, authentication, administration and human review.

Business impact: Brought fragmented information and repetitive professional tasks into a unified AI-assisted environment, giving healthcare users more structured access to relevant information and assistance with everyday workflows.

Solution & Database Architect & Technical Delivery Lead

European Importer & Distributor of Chinese Electric Vehicles

Automotive & Vehicle Manufacturing

International Electric Vehicle Import, Sales & Distribution Platform

Designed and led an end-to-end business platform for the European importer and distributor of a Chinese electric vehicle brand. The operation connected European B2C/B2B vehicle sales with manufacturing in China, international shipping, customs and dealership distribution across Europe.

Defined solution and database architecture, coordinated technical delivery and connected vehicle configuration, CRM, customer portals, orders, contracts, manufacturer ordering, production, transport, import procedures and dealership delivery. Customers could follow order and vehicle information through their own portal, while business teams worked across a structured, documentation-intensive lifecycle.

Business impact: Connected commercial, manufacturing, logistics and customer processes, improving traceability from initial order through production and final delivery. Reuse of information across documentation-heavy stages reduced repetitive administration and manual handoffs.

Project owner, Solution Architect & Development Lead

Swiss Real Estate Construction & Sales Company

Other

Enterprise Real Estate Sales & Operations Platform

Designed and led an enterprise system covering property management, buyers, sales teams, contracts, documentation, payments, deadlines and management reporting. The platform structured the business around a seven-stage sales lifecycle involving multiple departments and recurring administrative tasks.

Worked directly on business analysis, workflow design, application and database architecture, and implementation planning. Led a multidisciplinary team of approximately six contributors and introduced automated document handling, reminders, status transitions, task coordination and operational reporting.

Business impact: Substantially reduced repetitive sales administration and improved management visibility. The resulting operational efficiencies allowed the organization to handle its workload with a significantly smaller administrative team while retaining capacity for business growth.

Technical Delivery & Team Lead, Solution & Database Architect

B2B Events & Networking Platform Provider

Internet & IT

Multi-Tenant Events, Networking & Business Matchmaking Ecosystem

Led the complete redesign and redevelopment of a large B2B events, networking and business matchmaking ecosystem serving multiple organizations. Rather than simply modernizing an earlier application, I analyzed the underlying business operation, identified new approaches and capabilities, and defined a new solution and delivery model.

Designed a reusable multi-tenant architecture with centralized platform administration, while allowing individual organizations to control their events, participants, configurations and business rules. Coordinated more than ten contributors across development and delivery, including networking, meeting scheduling, communications and matchmaking functionality.

Business impact: Enabled different organizations to launch and adapt event platforms without rebuilding the underlying system. Reduced duplicated development, supported faster client-specific configuration and established a reusable product ecosystem with continued production evolution.

Solution Architect & Technical Lead

Real Estate Financial Analysis Startup

Banking & Financial Services

Real Estate Financial Analysis & Projection Platform

Led the transformation of a business concept into a production software platform for complex real estate financial analysis, modelling, investment projections and extensive analytical reporting.

The founders provided the business objectives, financial requirements and analytical functions. I defined the technical solution, application and database architecture, implementation approach and delivery structure, leading a multidisciplinary team of approximately seven contributors through development and production deployment. The platform translated complex financial rules into maintainable calculations, scenario analysis and detailed reporting.

Business impact: Delivered the operational software foundation around which a dedicated financial-analysis business was established. Turned specialist financial knowledge and requirements into a working commercial product that remained operational after the original development engagement was completed.

Backend Architect & Database Designer

UK Business News Publisher

Media & Publishing

High-Volume Business News Platform Replacement & Data Migration

Led technical modernization of a large, content-intensive business news platform through complete replacement of its legacy architecture rather than incremental modification. The existing system served as the business and functional reference for the new platform.

Designed a new backend and database architecture to address performance, scalability, complex content relationships and flexible data presentation. Defined and implemented approaches for migrating historical information from the legacy database into the new structure while preserving the organization's accumulated content.

Business impact: Improved platform performance, scalability and flexibility in managing and presenting information. Preserved valuable historical data while allowing the business to move beyond the architectural limitations of its legacy publishing system.

Solution Architect, Lead Developer & Technical Delivery Lead

International Oilfield Services Company

Energy, Water & Environment

Global Oilfield Equipment & Asset Management Platform

Designed and led development of an enterprise platform supporting high-value oilfield machinery and equipment across international operational sites. The system addressed asset availability, location tracking, maintenance schedules, service history, documentation, logistics and international equipment movements in a business-critical environment.

Led business analysis, solution and database architecture, and hands-on backend development while coordinating up to approximately 13 multidisciplinary contributors. Designed equipment lifecycle, preventive maintenance and international logistics workflows, including decision support for allocating machinery to new operational sites based on location, availability, servicing schedules, readiness and transport constraints.

Business impact: Centralized visibility into equipment availability, maintenance readiness and deployment requirements, supporting better-informed maintenance, allocation and logistics decisions. The system operated in a high-stakes environment where equipment downtime, incorrect allocation or operational errors could have substantial financial consequences.

Technical Product Partner, Solution Architect & Lead Developer

Property Management Software Venture

Other

Enterprise Property & Asset Management Platform

Technical product partner, solution architect and lead developer in a UK software venture building a reusable platform for property and asset management agencies. The system connected properties and their individual assets with tenants, internal teams, third-party contractors, maintenance and procurement.

Designed end-to-end workflows for tenant issue reporting, automated contractor matching and dispatch based on issue, suitability and location, and field work orders with on-site reporting and tenant sign-off. Built planned servicing and inspections, contractor calendars, asset histories, documentation, tendering for larger jobs, financial tracking and management reporting. Even telephone menu reports could automatically create issues and initiate dispatch.

Business impact: Enabled agencies to manage property portfolios, asset maintenance and reactive repairs from one system. Tenants gained a simpler reporting and resolution process; managers gained visibility over open issues, contractors, servicing, costs and work completion. Automation increased the volume of operational work teams could handle without proportional growth in administration.

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