Content Designer

Job Title: Content Designer

Duration: Contract until the end of March 2027

Day Rate: Up to £340 per day

Location: Predominantly remote with occasional travel (once/twice a month)

Clearance: BPSS Eligible

Role Overview:

• We are seeking an experienced Content Designer to join a multidisciplinary Agile team supporting the delivery and improvement of GOV.UK digital services.
• The successful candidate will be responsible for designing, developing and refining clear, accessible and user-centred digital content, ensuring information is easy to understand, meets user needs and aligns with established content standards.
• Working in a fast-paced digital environment, you will collaborate with stakeholders and delivery teams to create high-quality content informed by user research, data and continuous improvement.

Key Responsibilities:

• Design, write and edit clear, concise and accessible digital content in line with established style guides and plain English principles.
• Work collaboratively within an Agile delivery environment, responding effectively to changing priorities and delivery requirements.
• Apply user-centred design principles to ensure content meets identified user needs.
• Use data, insights and user research to inform and improve content design decisions.
• Support the planning of user research activities to validate content and identify opportunities for improvement.
• Develop and communicate content ideas through sketches, prototypes and iterative design.
• Clearly articulate and justify content design decisions to stakeholders and multidisciplinary teams.
• Review and refine existing content to improve clarity, consistency, accessibility and usability.

Essential Skills & Experience:

• Proven experience working as a Content Designer within a digital or Agile delivery environment.
• Exceptional written communication skills, with excellent spelling, grammar and attention to detail.
• Strong experience writing and editing content using established style guides and plain English.
• Demonstrable understanding of user-centred design principles and their application to digital content.
• Experience using user research findings and data to inform content decisions.
• Ability to plan or contribute to user research activities.
• Experience developing and sharing content ideas through sketching, prototyping or similar techniques.
• Excellent stakeholder communication skills, with the ability to explain design decisions clearly to technical and non-technical audiences.
• Ability to work at pace, manage competing priorities and deliver high-quality content within Agile teams.

Desirable Experience:

• Previous experience delivering content for GOV.UK or other UK public-sector digital services.
• Familiarity with the GOV.UK Style Guide and Government Digital Service (GDS) design principles.
• Experience working alongside User Researchers, Service Designers, Interaction Designers and Product Managers.

If you are available and interested in this opportunity, please apply for further information. Please note that due to high volumes of applications we are unable to contact every applicant. If you do not hear back from us within 7 days of sending your application, please assume that you have not been successful on this occasion.

At Lucid, we celebrate difference and value diverse perspectives, underpinned by our values 'Honesty, Integrity and Pragmatism'. We are proud to provide equal opportunities in line with our Diversity and Inclusion policy and welcome applications from all suitably qualified or experienced people, regardless of personal characteristics. If you have a disability or health condition and seek support throughout the recruitment process, please do not hesitate to contact us via the details below