UI/UX Designer for Premium Skincare Clinic & E-commerce Website Redesign

Skin Gallery

Contact person: Karina Gasanova
Amsterdam,  Netherlands
100% remoteFreelanceasapDuration 3 months100% workload70.00 € Budget

Description

I'm loo king for an experienced UI/UXand web designer to redesign and improve the website for Skin Gallery, an advanced skincare clinic based in Amsterdam.

Our existing website includes treatment information, online booking, client reviews, before-and-after results, a blog, and a small skincare shop. It provides a solid foundation, but the overall experience could do more to communicate our expertise, strengthen brand positioning, and connect professional skin treatments with skincare routines customers can continue at home.

Our vision is dtoevelop a cohesive, premium digital experience built around one central idea: "Clinic results, continued at home."


The main objectives
  • Refine the visual identity into a distinctive "clinical luxury" direction that balances professional expertise with warmth and elegance.
  • Redesign the homepage, navigation, and key page layouts to create clearer customer journeys.
  • Improve treatment and skin-concern pages with better information hierarchy, relevant recommendations, and clearer booking options.
  • Develop a more engaging e-commerce experience that connects treatments with appropriate aftercare products, skincare routines, curated kits, and individual product pages.
  • Strengthen credibility through practitioner profiles, verified qualifications, authentic client results, reviews, and transparent treatment information.
  • Improve mobile usability, accessibilitry, caontent stucture, nd the overall consistency of the English and Dutch experiences.
The broader vision also includes guided skincare discovery, a potential skin quiz, curated product collections, and future membership or subscription features. These will be considered in phases, with the initial focus on the core website experience and the most important customer journeys.

What we're looking for

You should be comfortable opening and running an existing frontend project using setup instructions, then reviewing the site on desktop and mobile. Wed like you to identify usability issues, review which components and layouts can be reused, and use those findings to guide your design recommendations. The role is focused on UX, visual design, and developer handoff. Our development team will handle implementation.

We already have a detailed project brief outlining the current website, strategic direction, page requirements, proposed phases, and expected deliverables. We would like the selected designer to review the brief, assess the existing website, and propose a clear plan with milestones before beginning the full design work.

First milestone and deliverables

The first milestone is to review the project brief and the running website, then share a short, prioritized UX and UI audit. It should highlight whats working, where users encounter friction, and what youd improve first. Use that audit to propose a phased plan for the responsive Figma designs, reusable design system, clickable prototypes, and developer handoff.

To apply

Please share a few relevant projects from your portfolio, explain your role in each, and briefly describe how you would approach this redesign. We'd also appreciate your proposed milestones, estimated timeline, and any recommendations you would make after reviewing the current website.

We're looking for a collaborative design partner who can translate the business vision into a polished, practical, and scalable digital experience.

Application form