Description
Web Content Manager - Contract - Adobe AEM, Google Analytics - Birmingham
Your Role:
As the Web Content Manager your role will involve:
- Updating and deploying content on websites using Adobe AEM content management system
- Managing business-as-usual updates to sites, with timely responses to any live issues that arise
- Managing the repository of digital assets such as images and videos and integrate these into websites
- Organising digital assets and web pages using tagging and managing multi variant testing
- Generating new content on existing pages, editing content and creating new pages using templates
- Proactively working with the Brand Teams to ensure effective placement of content across each site
- Responding to briefs to deliver web content that meets the business objectives
- Working with Digital and Design colleagues to ensure consistency of the customer experience
- Creating effective website copy, adhering to editorial, accessibility, mobile and SEO guidelines
- Driving web analytics using your skills from your Google Analytics Advanced Accreditation
About You:
As a Web Content Manager you will be experienced in managing and creating quality and target audience specific content which is highly accessible and delivers a great experience for both users and search engines.
Your skills and experience will also include;
- Copy writing skills and a good technical understanding of Content Management Systems
- CMS experience, ideally Adobe Experience Management
- Experience of Google Analytics, with ideally an Advanced Accreditation
- Proof-reading, accuracy and close attention to detail