In this guest post, Samanta outlines her favourite part of being a graphic designer: the creative process. She takes us through every element throughout the decision-making process when designing a completely new brand.
In this guest post, Samanta outlines her favourite part of being a graphic designer: the creative process. She takes us through every element throughout the decision-making process when designing a completely new brand.
As freelancers, we all share one key thing: personal branding is absolutely critical. After working at design studios and agencies for several years, Samantha decided to embark on a journey to become a freelance graphic designer and illustrator herself. It was at this time that the concept of her animated self, Zami, was born. Check out this...