How to write a killer freelance bid at


Your application or bid is the first contact with the client, so it is very important to make a good first impression. Unfortunately, we at often see freelancers who waste a lot of potential with writing inappropriate and meaningless applications.

If you don’t get any responses from clients, then try using the following bidding tips to write “killer bids” at (or any other freelancer platform for that matter!)

How to apply at

In the IT-project database at you will find a huge assortment of IT-projects, ranging from web development projects, web design projects, SAP projects or gigs in software and mobile application development.

By using the keyword search or advanced search, you can filter the database for projects that match your profile.

To be considered for projects, you will need to get in touch with the direct client by sending an application, also referred to as a freelancer bid.

Therefore, you will find a direct contact form underneath every project description at Fill in your details and write a meaningful application letter!

Example bid proposal for freelancers on freelancermap

Finalize your application by clicking on “Submit application”.

Congratulations, your application was forwarded to the client and will be reviewed shortly!

Portfolio Dragos Muntean

What to write in your application?

Now let’s come to the most important part of the application process: Your application letter.

Based on the application letter and your uploaded freelancer profile at, the client will make his decision for or against a freelancer.

But what to write in the application? Here are 6 steps you can follow when sending an application via!

Step 1: Introduce yourself to the client!

At the beginning of your application, you should always briefly introduce yourself. Write your name, your job title, and your location. This will help to make your application sound more personal and the client will already get the most important details about you in the first sentence.


Dear Sir/Madam,

my name is Steven and I’m a Web Developer from Germany who is specialized in WordPress and PHP.

Step 2: Name the project/job you are applying for!

Write your application as a reply to the job advertisement. It is advisable to name the title of the job/project you are applying for. Some of the clients publish several openings at the same time, so it always helps them to assign your application to a specific job offer.


I’m applying for your published project offer for remote working WordPress Developer to design and develop a real Estate website.

Step 3: Convince the client with your skills!

The most important thing that the client will look for in your application is if you as a freelancer know all the skills that are required for the project.

So this is the moment of truth and the most important part of your application. Name the required skills you fulfill and do not bore the client with unrequested information about programming languages, your company history, and other skills the client is not interested in.

Keep it short and simple!


I have 6 years of experience in Word Press and PHP, and I’m working as an independent freelancer for 4 years now, both on-site and with remote […].

Step 4: Argue with specific reasons why you should be hired.

Try to specify the reasons why you should be hired for this project. List at least 2-3 reasons, and maybe 1-2 links of previous work in your portfolio which are comparable to the client’s requirement.


I have designed and developed 23 websites for different industries and clients, e.g. a website for a Real Estate Company in the USA. Further information on this specific project can be provided on request […].

Step 5: Estimate time frame and budget for the project!

Hard facts are always important. If the project description makes it possible, you can estimate the time frame you will need to complete the project and offer a freelancer rate.


Based on the provided project details, I estimate to complete your project within 4 weeks after clarifying all requirements, project details and mile stones. My rate for the project is […].

Step 6: Include your profile link and contact details!

If the client is interested in your application letter, he will love to review your profile at and get in touch with you. Therefore, always include your link, a mail ID, Skype, or phone number.


Feel free to check my profile at [Link]. I would appreciate working with you. You can contact me via mail (mail ID), Skype (Skype ID) or phone (phone number).

Killer tips for every bid and application!

  • Read the job ad carefully! Only apply if you fulfill all requirements that were set by the client.
  • Never copy-paste application letters and send them to different clients! This always looks unprofessional and like spam.
  • Keep it short and simple! Clients receive numerous applications for one single position only. Nobody will read an application letter of 10 pages.
  • Don’t do over the top! You can’t be an expert in everything!
  • Read it over and over again, before you send it! There is nothing more unprofessional than spelling and grammar mistakes. This will signal the client that you don´t work exactly. Also, don´t make complicated sentences and keep it easy to read for the client. When your English is not the best, try to make simple sentences that everyone can understand. 

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Doreen Schollmeier

Doreen Schollmeier is dealing with the international freelancing and outsourcing market for more than 5 years and knows both sides of the coin. After working as a project manager for an India based company until 2012, supporting the company to find clients worldwide, she nowadays helps freelancers to find jobs and clients.

By Doreen Schollmeier

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