CategoryMarketing & Clients

User experience design, or UX design as it’s more commonly known, is about producing the most optimal experience for the users of your website. But it’s not just about making your website aesthetically pleasing, it’s about having empathy for your users and making the site easy to use. In a nutshell, user experience is about problem solving and how...

Are you a freelancer? Then you should be aware of the invaluable power of running your own personal web page. In order to attract a wider audience and motivate people to order your services, you need to build a strong and compelling online presence. How do you achieve that? How do you create a positive first impression and make people want to hire...

June 27th, 2006 was a momentous day for freelancers, freethinkers, and otherwise creative individuals all around the world. Why, you may ask? Well, you may have been unaware of it at the time, but this day marked the beginning of the completely free, online Ted Talks. Through watching or listening to just twenty minute speeches you can gain...

Money is one of the most important things to understand, when starting any type of business. And especially when starting out as a freelancer. You have to accept that it doesn´t matter what type of client you approach, someone will always be prepared to bid under your proposed offer.

There is a real sense of satisfaction involved with working for a small business than for a big MNC. And that satisfaction manifests itself when you get to see your hard work and efforts bring success and profits to your firm. Now, this might seem like a tantalizing prospect- the prospect of rising to stardom when your small business becomes a big...

The Problem: Do you have trouble accomplishing your goals that are important but not urgent? It’s easy to write down what you’d like to accomplish this week or this month, but it’s not easy sticking to that timeline. I have found myself setting aside hours on the weekend to work on my goals and the next thing I know, one friend wants to see a...

Emails often play a huge role in professional communication. A freelancer spends a lot of his daily time writing emails, but everybody is prone to mistakes. These can vary in effect – sometimes your messages will land directly in the spam folder, won’t be read or are not enticing enough to get an answer. Sounds familiar?

Are you finding it hard to get a job as a freelancer? First and foremost, you have to understand that this is completely normal, especially in the first year or two. The path towards successful freelancing is not easy. The workload is enormous, the clients demanding and the competition hard.

Having a personal website as a freelancer has many advantages. It can be very cheap, makes you easier to find for potential clients and offers almost limitless ways to express yourself and your work. But there are some essential things that you absolutely want to have on your site. This article takes a look at the top 5 key elements of a great...