CategoryMarketing & Sales

What Does An ASO Specialist Do?

An ASO specialist is mainly responsible for maximising an organisation’s app store traffic and conversion rate. They also manage App Store Optimization (ASO) projects on platforms like the Apple App Store and Google Play and are in charge of taking care of a company’s overall ASO strategy. What does an ASO specialist do?

Writing a Freelance Project Description – Tips & Examples

Finding the right person for a project is not entirely straightforward. The hiring process is hard when looking for full-time employees and hiring freelancers is no different! In order to attract good talent, you need a meaningful project description with clear requirements and as many details as possible.

International Recruitment: How To Hire Freelance Talent The Right Way

Thanks to remote technology, businesses and organisations all over the world have access to talent worldwide. However, what most people don’t realise is that international recruitment comes with legal considerations that need to be taken into account. This article talks you through hiring international talent the right way. 

How To Create A Freelance Business Plan – Guide + Template

Having a solid freelance business plan is crucial for achieving long-term success. While you may not have the same traditional structure as a brick-and-mortar business, it's essential to have a roadmap that outlines your goals, target audience, and financial projections. In this article, we'll discuss the key components of a business plan for...

What Does An SEO Consultant Do?

An SEO consultant is in charge of planning and managing an organisation’s SEO strategy. They help business owners and heads perform many different types of digital marketing services and use SEO best practices to increase the website traffic of the company they work for. What does an seo consultant do?

Identifying Your Ideal Client: Customer Profiling For Freelancers

Finding the right clients is essential if you want to succeed as a freelancer. You could be the best at what you do and have expert skills but if your clients are not a match, your business will suffer. This is why it’s important to identify your ideal client. Read on to find out how you can do this and get tips on how to create a customer profile...

What Does A Blogger Do?

A blogger is responsible for writing, editing, posting and promoting content in the form of blog posts. They generate ideas for said content and maximise website traffic by utilising Search Engine Optimization keywords. What does a blogger do?

What does a Technical Writer do?

Technical writing refers to the drafting of communication involving technical terminology and details. Technical writing is usually associated with technical fields such as Computer Science, IT, Engineering, etc. Who is in charge of this technical terminology? That would be a technical writer. Let’s take a look at what a Technical writer does!

What Does a Content Manager Do?

Ever wondered what the role of a Content Manager entails? In this edition of our Career Insights series, we go into the role, capabilities, skills and typical salary for a freelance content manager, and what you need to do to become one!

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