Unique value, added value, unique selling point - all of these terms mean one and the same thing: the unique selling proposition or "USP" for short. But what exactly is behind this term? How do you find your USP and what does it have to do with successful customer acquisition? We will answer these and many other questions in this article.
Can I Share NDA Protected Work on My Portfolio? Tips and Advice
In a time where competition stresses the best of the best freelancers, portfolios have become more important than qualifications. But for most freelancer designers, developers, and writers, a dark milestone awaits them: confidentiality agreements and NDAs. How can you look past it to create a great portfolio?
Building A Personal Brand & Freelance Online Presence: Tips & Examples
You may think that branding is only useful for big companies, but it is actually a very powerful tool that freelancers can use to boost their career. Not only can it help increase conversion rates, it also helps freelancers land higher paying clients. So how does one go about building their personal brand and online presence? Continue reading to...
False Self-Employment – Definition, Criteria, Checklist, Examples
Self-employment (also called bogus self-employment) is often hailed as a pathway to independence, allowing individuals to be their own bosses and manage their work schedules. However, not all self-employment is created equal. False self-employment, a scenario where individuals are classified as self-employed but work under conditions akin to...
The IT Freelance Market In Germany – Market Insights [Update 2026]
What does the IT freelance market look like in Germany in 2022? freelancermap asked over 2,000 IT freelancers in Germany, Austria, and Switzerland about their rates, income, client relationship, and more. We’ve compiled the most interesting insights!
Freelancing in Germany: Guide & Insights
Freelancing in Germany is an attractive prospect for many freelancers thanks to its clean environment, cultural attractions, strong welfare system and general safety. Germany also has one of the strongest economies in the world and is very welcoming to foreigners who want to move there.
How Many Hours Do Freelancers Work? [Survey 2026]
Freelancing is a form of self employment where individuals work according to their own schedules, as opposed to a traditional 9-5 job. With this freedom, freelancers have the option to work how ever many hours they want to in a week. In this article, we find out what the average number of freelancer working hours are per week and we also take a...
Freelancer Guide: How to Become A Freelancer
Working as a freelancer can provide you with numerous benefits such as the freedom to work where you want and with whom. But how do you get started as a freelancer? This article/freelancer guide will help answer that question for you!
What Does An Audio Engineer Do?
An audio engineer is in charge of recording and editing sounds in a sound recording and also managing the technical aspects of sound during live events. These professionals often work with performing artists and can be found in several industries. Read on to get more info on audio engineers.
What Does An AI Developer Do?
AI developers are responsible for using programming languages to develop and test AI systems. They integrate AI systems and functionality into software applications and also acquire and analyse large volumes of data to train AI models. Read on to find out more about the role of an AI developer.Â